Yes so good indeed queen keep it up
Answer:
a) functional planning
Explanation:
The functional planning is the planning that need to be done for each type of department so that the goals and the objectives of the company could be accomplish in a efficient and effective manner
Since in the question it is mentioned that the marketing manager have set a goal to rise the sales by 12% over the next three years so this represent that the manager is engaged in the functional planning
When determining the number of channel members to use at each level, three strategies are available: intensive, exclusive, and exclusive
<h3>What are the 3 distribution intensity levels?</h3>
- A distributor is referred to as someone who buys goods, warehouses them, and then distributes them to customers.
- They function as a middleman between producers and retailers or customers, rather than acting in their own best interests.
- In most cases, distributors work together with customers and producers.
- These Three Distribution Methods
- Broad Distribution: a maximum number of outlets. To reach as many people as you can in the market, extensive distribution aims to reach.
- Selective Distribution: The use of particular outlets in particular places.
- Specialized Distribution: Fewer outlets
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According to your text, sales promotions such as free samples and point-of-purchase displays are designed to build. are called "Short-Term sales."
<h3>What is short term sales?</h3>
An property or stock that the seller doesn't own is sold in a short sale. The typical transaction involves an investor selling borrowed securities in expectation of a decrease in price; the seller is then obligated to deliver the same number of shares at a later date. A seller, on the other hand, holds a long position in the stock or asset.
Some characteristics of short term sales are-
- A stock that its an investor believes will lose value in the near future is sold short.
- A trader borrows shares on margin for a set length of time to complete a short sale, selling the stock when the price is attained or the period of time has passed.
- Because short sells restrict gains while amplifying losses, they are regarded as dangerous trading techniques.
- Additionally, they come with regulatory hazards.
- To be successful, short sales need to be timed almost perfectly.
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