1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
gizmo_the_mogwai [7]
3 years ago
15

In advertising, puffery refers to ________. Group of answer choices broadcasting a straightforward promotional message including

innocent exaggeration for effect creating emotional appeals for a brand creating subliminal appeals for a brand providing value-added promotions
Business
1 answer:
ivolga24 [154]3 years ago
7 0

Answer:

The answer is innocent exaggeration for effect.

Explanation: Puffery is often an exaggerated statement used when advertising, and it is made for the sole aim of attracting customers or clients to a particular product or service.

This strategy is commonly used when making advertisements and promotional sales testimonials.

The strategy in advertising is used because it is assumed that people would not literally conclude that the exaggeration is actually true.

An example of Puffery would be when a company claims that they have the best product in the country, or the world.

Another example is when a company claims that they can make a client feel like he/she is flying over the moon.

You might be interested in
When we read a visual text, we look for certain conventions to help us:
klemol [59]

Answer:

D is the answer

Explanation:

6 0
3 years ago
Sheridan Company issued $6,500,000 of 6%, 10-year bonds for $5,614,000. The straight line method of amortization is to be used.
Mrac [35]

Answer:

The solution of the given query is explained throughout the segment below.

Explanation:

The given values are:

Company issued amount,

= $6,500,000

Rate of interest,

= 6%

Time,

= 10 years

Now,

On bonds payable amortization, the discount will be:

= \frac{6,500,000 -5,614,000}{10}

= \frac{886,000}{10}

= 88,600 ($)

Interest expenses will be:

= (6,500,000\times 6 \ percent) + 88,600

= 390,000+88,600

= 478,600 ($)

5 0
3 years ago
Jessica teaches business studies in a reputed college. As part of the curriculum, she needs to demonstrate to her students the s
nata0808 [166]

Answer:

In the first step jessica should discuss the basic and general ideas of creating business.

Explanation:

As mentioned in the question jessica teaches business studies in a college and she has to demonstrate her students the steps which would be involved in the starting of a business.

So, she has thought to demonstrate the ideas in a sequential order with proper examples and all the steps should be explained nicely.

So,here in the first step she will need to:

Start with the most basic and general idea of creation of  new business.

Here we should know why a business basic idea so important:

  • Because a proper plan will only lead to a business reality.
  • The idea will work as a blueprint in the guidance of business
  • The best idea will progressively lead to well settled company from a start-up.
6 0
3 years ago
A company wishes to raise $170 million by issuing 20-year annual coupon bonds. Each bond will have a face value of $1,000; coupo
Margarita [4]

Answer:

The answer to the question is B I51,753 bonds

Explanation:

The present price of the bond and the total amount to be raised of $170m were used in arriving at the number of bonds to be issued.

n 20  

Coupon 6.60%  

YTM 7.7%*1000=77  

FV 1000  

PV ($1,120.25)  

The current price of the bond   $1,120.25  

Total amount to be raised   $170,000,000  

Number of bonds to be issued=total amount /bond price    151,752 approx...151753

Find attached spreadsheet with formulas so as to be able to follow through.

Download xlsx
6 0
4 years ago
On January 1, 2021, Jeans-R-Us Company awarded 15 million of its $1 par common shares to key executives, subject to forfeiture i
Sedaia [141]

Answer and Explanation:

The computation and journal entries are shown below:

1.. The total compensation cost is

= 15 million × $3 per share

= $45 million

2.  

On Jan 1

Deferred compensation expense $45 million

            To Common Stock $15 million

            To Additional paid in capital $30 million

(Being expense is recorded)

3.

On Dec 31

Compensation expense ($45 ÷ 3) $15 million  

      To Deferred compensation expense $15 million

(Being expense is recorded)

6 0
3 years ago
Other questions:
  • In her job as a bookkeeper, Becca has learned that one of her strengths is her thoroughness and close attention to detail. Which
    10·1 answer
  • Discuss the role that resources, organizational communications, and training play in the support and successful implementation o
    7·1 answer
  • Alan Fillmore’s lifelong dream is to own his own fishing boat to use in his retirement. Alan has recently come into an inheritan
    8·1 answer
  • could this type of situation ever occur in the United States and imposter taking over the leadership of the country ​
    11·1 answer
  • Developing the marketing mix and its budget are part of which step in the planning phase of the strategic marketing process?
    6·1 answer
  • Steve, the vice president of Ocher Inc., plans to introduce a retirement plan for all employees. George, the operations director
    15·1 answer
  • Reporting the details of notes is consistent with which accounting principle that requires financial statements (including footn
    5·1 answer
  • Suppose Stan owns a piece of property with a large lake. Initially, Stan and his family were the only people who swam in the lak
    8·1 answer
  • Identify the following costs as fixed or variable:
    11·1 answer
  • State two goals you hope to achieve through applying your coursework this term to your workplace experience.
    15·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!