1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
OverLord2011 [107]
3 years ago
9

DeFeet International started as a cyclist sock company. The founder, Shane Cooper, said that the existing socks for cyclists wer

e just not of great quality so he made socks for his cycling team by knitting them inside out. The socks were of special materials aimed at giving the cyclist the most comfortable fit. These socks were not the traditional white socks but bright, bold, and flashy colored socks with cool graphics. These high tech socks were priced around $10 a pair. Their web site says "DeFeet is Made for Driven Soles." Soon cycling elites like Lance Armstrong and Greg LeMond were sporting the DeFeet brand. The company branched into running, hiking and snow gear. Their products include socks, armskins, calfskins, boxer briefs, gloves, and shirts for the serious athlete. They also have a custom department where socks, armskins, and gloves can be customized with any motif including sponsor types of logos like Michelin, Pabst Blue Ribbon, or BP. Even kids can enjoy DeFeet's high quality socks. DeFeet's products can be found in retailers across the world, in more than twenty countries, like Israel, Australia, Belgium and the United States. More than two-dozen online retailers also carry their products.
Refer to DeFeet. What is DeFeet's most likely target market strategy?
Business
1 answer:
SpyIntel [72]3 years ago
4 0

Answer:

Multi-Segment Marketing

Explanation:

As DeFeet initially positioned themselves as cyclist sock company but after some time, they identified the mass appeal of their product. They started offering hiking and snow gear which included products like arm skins, calfskin, boxer briefs, gloves, shirts other than just socks. Not only that but they also made a department for customized products. This strategy of offering same category product to different segments is known is multi-segment marketing

You might be interested in
Why studying central tendency alone is insufficient and calculating dispersion is always needed in both descriptive and inferent
liberstina [14]
Bbbnnnnjjjjjjjjjkkkkbtyoo
8 0
3 years ago
Suppose that the pound is pegged to gold at £20 per ounce and the dollar is pegged to gold at $35 per ounce. This implies an exc
AfilCa [17]

Answer:

The exchange rate implies in exchange rate of $1.75 but current market exchange rate is $1.80 which means that the dollar is undervalued and pound is over valued in the market.

We will buy Dollar in the market and use these dollars to buy gold and then sell this gold in Euros

E.G Buy a $1000 from the market for £555(10,000*1/1.8)

After that we can by 28.5(1000/35) ounces of gold from that and sell the gold for £571(20*28.5). This way we make a profit of £16 (571-555) without taking any risk.

Explanation:

4 0
2 years ago
Brand socialization is a measure of how effectively ______. a. a company’s brand reinforces a positive relationship between the
oee [108]

Answer: Option (B)

Explanation:

From the given options we can state that , option (B) is correct. Brand socialization  is referred to as or known as the measure or scale of how effectively an organization or a company tends to engage with its several or various stakeholders which are mostly online and act in mutual profitable and beneficial exchange of data and information.

5 0
3 years ago
The difference between the actual cost incurred and the standard cost is called the?
Taya2010 [7]

A Standard Cost Variance is a difference between the actual cost incurred and the standard cost against which it is measured.

The main difference between normal costing and standard costing is that normal costing uses actual costs for material and direct labor costs, whereas standard costing uses predefined costs for these two items. That's it.

This difference between standard cost and actual cost is called variance. An unfavorable variance occurs if the actual cost is higher than the standard.

The main difference between marginal costing and standard costing is that marginal cost is a subset of standard cost and standard is a superset of marginal costing. Description: Standard costing is a costing method and there are two types of costing methods.

Learn more about Standard Cost Variance here: brainly.com/question/25790358

#SPJ4

4 0
1 year ago
Last month unemployment fell to 4 percent, its lowest level in years. The economy is growing rapidly, but consumer prices have r
inysia [295]

Answer:

An increase in taxes.

Explanation:

A rise in the prices is indications that the inflation rate is high.  Policymakers should intervene by introducing contractionary measures that will counter the rising inflation. Fiscal policy measures, such as increasing taxes, reduce inflationary pressures without the risk of causing a recession.

Increase taxes reduces the purchasing power of businesses and individuals, thereby reducing the aggregate demand.  A reduction in aggregated demand lowers production levels, which results in low inflation but increases the unemployment rate.

6 0
3 years ago
Other questions:
  • A director of a health information services department plans to do a research project on motivation that involves rewarding some
    12·1 answer
  • The 2016 annual report for Mega Mills disclosed that 1 billion shares of common stock have been authorized. At the end of 2015,
    8·1 answer
  • A monopolistic producer of caviar has historically sold all of its caviar to 10 distributors. Recently, one of the distributors
    10·1 answer
  • Cost of Units Transferred Out and Ending Work in ProcessThe costs per equivalent unit of direct materials and conversion in the
    7·1 answer
  • Which of the following would be a producer?
    15·2 answers
  • Scanner-based research is a system of gathering information from a group of respondents by continuously monitoring the promotion
    15·1 answer
  • What is the median of this<br> data?<br> 3, 4, 7, 6, 1
    9·2 answers
  • Tyler is a recent college graduate that has a large private student loan debt. He is
    8·2 answers
  • Which financing method would be ideal for funding long term investments?
    12·1 answer
  • 4-1) Consider any organization you are aware of from work, study, or the media. How do they manage people? Do people in those or
    9·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!