Both the effects (l<span>engthening of the transmitted signal's wavelength and decrease in its frequency) indicates that the object is moving away from the observer, and this phenomenon is called Doppler effect.
In fact, when the object is moving away from the observer, the relative distance between two consecutive crests of the wave emitted by the object increases to the observer eyes, since he's moving away. This means that the wavelength appears larger, and since the frequency is inversely proportional to the wavelength, the frequency appears smaller.</span>
Answer: When Reggie's car turned eastward, his books continued moving northward, causing them to slide off the top of his car. :)
-- If the field were inclined to the surface, then it would have
some component parallel to the surface.
-- Then, since we're talking about a conductor, the charges
on the object would move in response to that component
of the field, until there was no longer any component of the
field trying to move them.