Northland Juices, a division of New York-based Apple & Eve, competes with Ocean Spray in the cranberry juice category. To be successful, Northland must create selective demand in order to be selected over competitors.
Explanation:
Selective advertisement for competition requires ads to convince customers of the value of your particular brand advertisement. It varies from primary demand publicity and involves messages supporting the advantages of a special category of goods.
This is achieved using product messages which differentiate the products or services of the firm from everyone else based on their unique advantages or features. In general, specific demand advertisements can be detected by staring at the message's material. If it relies on a particular brand and its benefits, targeted demand is the target.
Answer:
The cash payments for Finch Company in the month of June is $185,600.
Explanation:
Cash payment : Cash payment is that payment which is deals only in cash or the payment is only paid in cash.
So,
To compute the cash payment for June month, the following things is need to be considered.
1. Manufacturing cost of April and May
All other cost like - insurance cost, property tax is not need to be considered because it is not related to may month.
So,
= 3÷4 of May month + 1÷4 of April month
= 3÷4 × $195,200 + 1÷4 × $156,800
= $146,400 + $39,200
= $185,600
Hence, The cash payments for Finch Company in the month of June is $185,600.
Answer:
$15,000
Explanation:
Operating income is the difference between the net sales or revenue generated by a business and the operating expenses of the business.
The operating expenses of the business may be classified into 2 groups namely the fixed and variable costs.
The total operating cost of the business
= ( $9 + $6 + $28 + $32) per barrel
= $75
operating income of both divisions
= 200 ( $150 - $75)
= 200 * $75
= $15,000
Answer: (C) Perceptual mapping
Explanation:
The perceptual mapping is one of the type of technique that is used by the marketers for visually displaying the different types of perceptions of the consumers and the users.
It is also known as the market mapping technique that is used for the developing the various types of brands and the products in the market for based on the customer perspective.
According to the given question, the Apex corp. is using the perpetual mapping technique for determining the different types of product attribute in the market.
Therefore, Option (C) is correct answer.
