Answer:
D) All of the above
- a. So they won't take research results at face value
- b. So they will know how to ask the right questions about the research
- c. So they can determine the validity of the results
Explanation:
Marketing research is defined as the process of collecting, analyzing and interpreting information that can be used to develop, implement and monitor a company's marketing plan.
Imagine if a manager received a study, he/she cannot take for granted that the study was well developed, carried out and the results were interpreted correctly. The manager must know how to evaluate if the parameters of a research are correct or if the results are valid or not.
Hello!
You forgot the alternatives!
incentives
<span>margin </span>
<span>markets </span>
<span>scarcity
</span>
The term that is most closely related to trade-off, from the list above, is: scarcity. Scarcity is the condition that moves the trade-offs, it determines the quantity of each product you need or have. So, for example, if you need a product that you don't have enough and another that you have in excess, you can exchange it with someone that have interest in your product and has the one that you need.
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The <span>demographic segmentation. </span>
One single payment of money, opposed to a an annuity. (a series of payments made over time)
Process of elimination:
Flexibility is a characteristic because entrepreneurs are designing their own path (path being vague for whatever their entrepreneurship is focused on), allowing for flexibility
Risk is a characteristic because being on your own and doing your own thing is much more unstable than simply working for a well-founded company
Innovation is a characteristic, because the flexibility that comes from being an entrepreneur allows for freedom of ones own ideas, making innovation more likely.
Profit is not a particular characteristic, due to the risk factor.
Profit is the right answer :D