Question

Under one life insurance marketing system, agents conduct sales interviews at the workplace with the approval of the management of the business. There are few direct costs to the employer, and this marketing system is especially appropriate for low-income and middle-income workers. This life insurance marketing system is called the___

Answer 1

Answer: Worksite Marketing

Explanation: Worksite marketing is described as distribution of financial service to employees of a company by the their employer. The employer facilitate and approved this marketing to his staff to patronized its product.

Worksite marketing have to be approved by management of a business before it is allow to take place in the business premise. Insurance company mostly practice this marketing, selling their life insurance policies to their staffs.