Interactivity of a marketing decision support system is represented in the given example.
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Explanation
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While analysing the market demands, they need a system which can produce data in an interactive way. This kind of system only helps the above mentioned type of company.
Actually to support her business venture she has implemented the MDSS that is marketing decision support system. This is a computerised support system where it stores all the customers’ data and areas of interest of the customers and it also tracks the purchases they have made.
To analyse the future requirement and to satisfy the customer demands the MDSS has an interactive way of obtaining information to fulfil the company’s aspiration.
Answer:
maybe a food delivery or clothes type website or a social networking website I don't know if this will help but I do know those 3 options are very common and well used
Explanation:
Answer:
Issuing convertible bonds
Explanation:
Convertible bonds are corporate bonds that can be exchanged for common stock in the issuing company. Companies issue convertible bonds to lower the coupon rate on debt and to delay dilution. A bond's conversion ratio determines how many shares an investor will get for it.
Answer:
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Explanation:
Marketing segmentation is usually done on the basis of demographic, which is based upon age composition or the population, psychographic which is based upon personality traits and the attitudes of consumers, geographical which is based as per the location of the consumers and behavioral which is based upon buyer buying habits and trends of past purchases.
Once the products in a particular market have been assigned i.e product market grid, and market size been estimated in terms of the estimated number of consumers within a segment, the next step is to select appropriate target markets.
Target markets refer to identified consumer groups with similar tastes, preferences and buying habits.
I believe it’s False, it might be wrong though