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son4ous [18]
3 years ago
9

Carly is watching television and notices that she has seen the same commercial four times during the same program. she wonders w

hy a company would pay for so many identical advertisements, so it seems she is unfamiliar with the​
Business
1 answer:
grigory [225]3 years ago
8 0

Answer:

She is unfamiliar with the <u>"mere exposure effect."</u>

Explanation:

When an individual hear or see something many times, he/she develops a preference for that thing merely, the reason is that an individual is so much familiar with that, this phenomenon is known as mere-exposure effect. Sometimes we also develop that effect when we watch any tv program so many times that we develop much familiarity with that program.

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