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lukranit [14]
3 years ago
12

Tacoda Systems tracks consumers' online activity and delivers specific banners based on that activity. This tracking and ad deli

very system has been installed on almost 3,000 websites, and advertisers pay on a pay-for-performance basis, which means that advertisers pay Tacoda Systems only when a consumer clicks on their ad. The tracking of online activity and delivery of ads based on that activity is called _____.
Business
1 answer:
GaryK [48]3 years ago
8 0

Answer:

Behavioral targeting

Explanation:

Behavioral targeting is an advertising technique that provides publishers and advertisers the opportunity to display relevant selling information and ads to users depending on the web-browsing behavior of the users.

Behavioral targeting mostly depends on data that are relevant to the behavior of user like items searched previously, last website visit date, pages viewed, amount of time used on a website, ads, content and buttons clicked, and among others.

Therefore, the tracking of online activity and delivery of ads based on that activity is called behavioral targeting.

You might be interested in
RTP Corp. is developing a new computer processor to compete against Intel's successful product
Alenkinab [10]

Answer: Target Costing

Explanation:

Target Costing is a method of costing on a product done while it's still being produced to determine the best price at which the product can be sold that would be able to compete with price of other similar products in the market and still make profit for the company.

RTP Corp needs to apply target costing for it's new computer processor in order for it to be profitable and beat the price of other processors in the market.

6 0
3 years ago
The security market line is a positively sloped straight line that displays the relationship between expected return and _______
Svetllana [295]

Answer:

E) beta

Explanation:

The security market line (SML) can be regarded as a line that is drawn on a chart which represent the capital asset pricing model. And it allows to know the expected of security which can be attributed to the function of non-diversifiable risk as well as systematic

.It should be noted that The security market line is a positively sloped straight line that displays the relationship between expected return and beta

5 0
3 years ago
The consumer price index for Planet Econ consists of only two items: books andhamburgers. In 2010, the base year, the typical co
Stels [109]

Answer:

The consumer price index for 2015 on Planet Econ is 1.25

Explanation:

The formula for computing the consumer price index is given below:

= (Total cost in the current year) ÷ (total cost in the base year)

where,

Total cost in the current year equals to

= (Base year book quantity × current year book price) + (base year hamburgers quantity × current year hamburgers price)

= 10 books × $30 + 25 hamburgers × $3

= $300 + $75

= $375

we use the base year quantity for computing the total cost for the current year.

And, the Total cost in the base year equals to

= (Base year book quantity × base year book price) + (base year hamburgers quantity × base year hamburgers price)

= 10 books × $25 + 25 hamburgers × $2

= $250 + $50

= $300

Now put these values to the above formula

So, the answer would be

= $375 ÷ $300

= 1.25

Hence, The consumer price index for 2015 on Planet Econ is 1.25

4 0
3 years ago
Bond J has a coupon rate of 3 percent. Bond K has a coupon rate of 9 percent. Both bonds have 14 years to maturity, make semiann
beks73 [17]

Answer: -18.80% for bond J, -15.46% for bond K

Explanation:

If interest rates suddenly rise by 2 percent, the percentage price change of bond J is -18.80% while the percentage price change of bond K is -15.46%

The calculation is provided below

8 0
3 years ago
Over the years, Hampton Industries' stockholders have provided $40,000,000 of capital when they purchased new issues of stock an
11Alexandr11 [23.1K]

Answer:

Hampton Industries

Hampton's Market value added (MVA) is:

= $12,000,000

Explanation:

a) Data and Calculations:

Stockholders' Equity = $40,000,000

Common stock outstanding = 1,000,000

Market price per share = $52

Market capitalization = $52,000,000 ($52 * 1,000,000)

Market value added (MVA) = $12,000,000 ($52,000,000 - $40,000,000)

b) The market value added (MVA) is the difference between the market capitalization of Hampton's stock and the capital contribution of stockholders.

3 0
2 years ago
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