Answer:
A share of Citigroup stock represents a claim on Citigroup's assets that gives the purchaser a share of the corporation.
Depending on whether you are an investor or the corporation, a bond is more or less riskier than a stock.
If you are an investor, buying a bond is safer than buying stock since in a worse case scenario where the company goes bankrupt, bond holders are paid before than stockholders. Also bonds provide fixed periodic payments (coupons) and a final payment of the face of the bond at maturity date.
If you are the corporation, issuing bonds is riskier than issuing stock since you have the obligation of making fixed periodic payments to bondholders (coupons) and must pay the face value at maturity date. On the other hand corporations don't have any legal obligation to pay dividends.
The purpose of a good web page design is to make it successful and admirable
Answer:
Consumers behave rationally, attempting to maximize their satisfaction.
Explanation:
The principle assumption upon which the theory of consumer behavior and demand is built is:
A consumer attempt to allocate their limited money income among available goods and services so as to maximize their utility (satisfaction).
Utility is described as an amount of satisfaction derived from the consumption of a commodity. Measurement units is utils.
Assume that consumers have complete information about availability, prices and utility levels of all goods and services. All bundles of goods can be ranked based on their ability to provide utility.
The theory is useful for understanding the demand side of the market.