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gladu [14]
3 years ago
6

Leslie was participating in a market research study, and she was asked to list all of the brands of computer printers that come

to her mind. She listed HP, Epson, and Lexmark. These brands represent Leslie's _____.
Business
2 answers:
zavuch27 [327]3 years ago
6 0

Answer:

These brands represent Leslie's <u>Evoked Set.</u>

Explanation:

Evoked set contains brands that can be readily brought forth from memory.

Leslie's evoked set consists of brands that she is is aware of, and thinks well of.

As a participant in a in a market research study where she was asked to list all of the brands of computer printers that come to her mind. Her memory will trigger her evoked to make her respond by listing HP, Epson, and Lexmark which represents the brand she is aware of and thinks about.

dexar [7]3 years ago
4 0

Answer: Evoked set

Explanation:

Evoked set is a set of brands which comes to the mind of a consumer when the consumer thinks of purchasing a product or service. For example if a person wants to buy toothpaste, there'll be some brands that comes to the mind of the person which may be Pepsodent and Colgate. Then the evoked set is made up of these two brands.

Leslie listed HP, Epson, and Lexmark as her evoked set. Her evoked set is made up of three brands.

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on august 1, paid $72,000 cash to purchase houtte's 9%, six-month debt securities ($72,000 principal), dated august 1.
Kitty [74]

Here short term investment is debited as it increased the asset and credited the cash as decreased the asset.

here cash is debited as it increased the asset and credited the interest revenue as it also increased the revenue.

What Are Short-Term Investments?

  • Marketable securities, commonly referred to as temporary investments or short-term investments, are financial investments that can be quickly converted to cash, usually within five years.
  • After only three to twelve months, many short-term investments are sold or turned into cash. CDs, money market accounts, high-yield savings accounts, government bonds, and Treasury bills are a few typical examples of short-term investments.
  • Short-term investments, also known as marketable securities or temporary investments, are financial investments that can be easily converted to cash, typically within 5 years.
  • Typically, these investments are high-quality and highly liquid assets or investment vehicles.
  • Short-term investments may also specifically refer to financial assets of a similar kind, but with a few additional requirements, that are owned by a company.

To know more about Short-term investment visit:

6 0
1 year ago
Your firm is considering a project that will cost $ 4.548 million up​ front, generate cash flows of $ 3.50 million per year for
Alika [10]

Answer:

(a) It will have multiple IRRs

(b) The MIRR calculated is 10.18% . Going by MIRR result , this project will only generate returns that is equal to cost of capital(10%)  .If there are other avaible more viable projects, it should be rejected ( Please see attached computation).

Explanation:

(a) The multiple IRRs occurs when cash flows change sign and result in more than one value for the IRR.

Application of IRR to value an investment is only suitable when the project has normal cash flows, i.e a negative initial cash flow (i.e initial investment) followed by a series of positive cash flows.

In this scenario, we have negative cash flow of $6m  in year 4 which occured after positive cash flow of $3.5m per year from year 1 to 3. This typically make IRR unreliable. To overcome this limitation , we can use Modified Internal Rate of Return (MIRR)

(b) Please see attached for more details.

Download xlsx
4 0
3 years ago
Describe the types of economic resources​
vivado [14]

Answer:

There are generally three important types of economic resources: Natural Resources, Human Resources and Capital Resources, that contribute to the economy of the nation.

Explanation:

Economy of any nation is dependant on the resources that the nation exhibits. There are generally three important types of economic resources namely; Natural Resources, Human Resources and Capital Resources.

  • Natural Resources: These are naturally created resources that are available in any nation and also contributes to the economy of that particular nation. These resources cannot be created by man and are mostly available because of the geographic factors. Examples of these resources are Agriculture, Water resources, etc.
  • Human Resources: These are manpower that are available to contribute in the growth and development of economy of the nation. Human resources are considered an important asset of any nation. Without the availability of sufficient human resources, the other resources are useless.
  • Capital resources: These are the financial resources available with any nation that contributes in the development and growth of that particular economy.  When wealth and money are used to create more wealth and money, these resources comes under the capital resources of the nation.
5 0
3 years ago
For a multi-product company with a limited resource, company-wide net income will be maximized if A : fixed costs equal the doll
sesenic [268]

Answer:

D : production capacity is prioritized to the product with the highest unit contribution margin.

Explanation:

The poduct with the highest unit contribution margin is key to calculate the Gross Profit Margin .

"Gross profit margin analyzes the relationship between gross sales revenue and the direct costs of sales. This comparison forms the first section of the income statement. Companies will have varying types of direct costs depending on their business. Companies that are involved in the production and manufacturing of goods will use the cost of goods sold measure while service companies may have a more generalized notation.

Overall, the gross profit margin seeks to identify how efficiently a company is producing its product. The calculation for gross profit margin is gross profit divided by total revenue. In general, it is better to have a higher gross profit margin number as it represents the total gross profit per dollar of revenue. "

Reference: Beers, Brian. “Gross, Operating, and Net Profit Margin: What's the Difference?” Investopedia, Investopedia, 14 Sept. 2019

6 0
3 years ago
Which is a sate practice when online?
DIA [1.3K]

Answer:

Letter D is guess

Explanation:

Don't give out personal info, have a complex password and don't give it out to anyone, don't click on random pop up adds, and use a firewall

7 0
3 years ago
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