Answer:
c. explicit and implicit attitudes.
Explanation:
Implicit attitudes are those unconscious attitude, that entails our attitudes that are automatic.
Implicit attitudes are:
- indirect measure
- automatically activated
- unconsciously related to subtle behaviour
Explicit attitudes are those conscious attitude.
Explicit attitudes are:
- direct measure, it is entirely from the person's conscious effort.
- represent conscious attitudes.
- people choose what they say so not getting true attitudes and at the same time it fosters pretence
- can change answers to fit social norms
