<span>False. The bottom of the pyramid innovation or 'BoP' innovation refers to people who lives at the bottom of the society generally are hard to adept to new technologies and innovations. However, in recent years, 'BoP' innovation has been proven to have a huge market.</span>
Answer:
Marketing ethics refers to principles and standards that define acceptable conduct in marketing.
Explanation:
Marketing ethics is just important for advertising agencies as the advert agencies is just one section of the marketing profession,the ethics should be upheld by all marketing professionals.
Marketing ethics are not in actual sense laws and regulations that govern marketing they are acceptable ways by which marketing experts conduct themselves.
Yes, it is true that that one of the benefits is that the ethics would maximize organization's positive impact on the society, but it does not define in its entirety what marketing ethics is all about.
The answer is c for this question
Answer: The answer is "A" Technical skills.
Explanation: The technical skills refer to the skills which are handy and are needed to make the job which would otherwise hard to perform to be more easily performed. This skills also explain how a person can design and formulate models or programs for a long task to be performed at a shorter period of time. This is why that case described in the question is best referred to as technical skills. Professional skills at the other hand involve the professional coordination of the activities of an organization. The answer is therefore "A" technical skills.