Each of the following is a sign of an unhealthy friendship except

Lysol sanitizing wipes entered the market at a low sales price and was supported by heavy couponing. As the initial trial period

sergij07 [2.7K]

Answer:

True

Explanation:

Penetration pricing represents a marketing strategy employed by organisations with the goal of attracting customers to new products or services. These products or services are often offered at lower prices specifically to encourage people to test them and thus bring their awareness to the market, in other words, penetrate the market.

At times penetration pricing is not only used to acquaint consumers to a product, it is also used to thin out a competitor's customer base. Specifically, low prices and as stated in the question heavy couponing are strategies that are used to attract a wide number and range of customers to a product.

Lysol therefore, used penetration pricing based on low sales price and heavy couponing to attract consumers to its sanitizing wipes and when a satisfactory result had been achieved, the pricing rose and the couponing reduced. However, the consumer base is already established.

3 0

3 years ago

Read 2 more answers

You are tasked with generating twice the amount of qualified leads your company generated last quarter. With your company’s bott

alekssr [168]

Answer:

OPTION "b" will be the correct answer.

Explanation:

From the following is the most strategic approach to take is that you could increase the chances of your current traffic choosing to convert and move down your funnel. Over time, this has the potential to drastically lower your cost to acquire a customer and positively impact your return on investment. The option "b" fulfills the demand of the situation mentioned and this will be the most significant option to be selected while suffering the situation.

8 0

3 years ago

Your bank is offering you an account that will pay 20 % interest in total for a two-year deposit. Determine the equivalent disc

Crank

Answer: a. 0.042 b. 0.086 c. 0.00692

Explanation:

NOTE: Convert months to years. So 24 months = 2 years.

a. Six months

Months to year conversion gives: 6months/24months as 1/4 years

= (1 + 18%)^ 1/4 — 1 x 100%

= 1.042 — 1

= 0.042

Equivalent Discount Rate = 0.042

b. One year

12months/24months as 1/2 years

= (1 + 18%)^1/2 — 1 x 100%

= 0.086

Equivalent Discount Rate = 0.086

c. 1 month

1month/24months as 1/24 years

= (1 + 18%)^1/24 — 1 x 100%

= 0.00692

6 0

3 years ago

For the just completed year, Hanna Company had net income of $41,500. Balances in the companys current asset and current liabili

mylen [45]

Answer:

$37,500

Explanation:

The computation of the net cash provided or used by operating activities are as follows

Cash flow from operating activities

Net income $41,500

Add: depreciation expenses $48,000

Add: Decrease in account receivable ($162,000 - $188,000) $26,000

Less: Increase in inventory ($442,000 - $370,000) -$72,000

Add: Decrease in prepaid expenses ($11,500 - $14,000) $2,500

Less: Decrease in account payable ($370,000 - $384,000) -$14,000

Less: Decrease in accrued liabilities ($8,500 - $12,000) -$3,500

Add: Increase in income tax payable ($36,000 - $27,000) $9,000

Cash flow provided by operating activities $37,500

The negative sign indicates the cash outflow and the positive sign indicated the cash inflow

3 0

3 years ago

A study was done on the campus of a major state institution to measure attitudes of students to-wards the recent fee increase. O

kiruha [24]

Answer: Ordinal scale.

Explanation:Ordinal scale is the level of measurement that gives the ranking of data without showing the degree of variation between them. It helps in identifying if object has more or less characteristic when compared to another object but does not tell the exact weight of the characteristic. Data in Ordinal scale is usually given in order of magnitude since there is no standard of measurement of differences. For example 1=most willing to 5=least willing.

3 0

3 years ago