If a customer purchases Charmin bath tissue at a price that is higher but of the same quality as a generic brand, Charmin has established brand equity with the customer.
What does "brand equity" entail?
A marketing term for a brand's value is "brand equity."Consumer experiences and perceptions of the brand determine that value.Positive brand equity indicates that people value a brand.
What is a brand when multiple products are sold under the same name?
Umbrella branding, also known as family branding, is a marketing strategy in which a single brand name is used to sell two or more products that are related to one another.Companies with positive brand equity (the value of a brand in a particular market) typically employ umbrella branding.
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An example of a company connecting with customers in its package redesign strategy is creating a resealable package in response to consumer habits.
<h3>What is a redesign strategy?</h3>
A redesign strategy outlines which best practices should be employed first and which should be avoided in order to achieve the goals of the redesign endeavor.
Steps to a successful redesign of business processes:
- Set precise objectives.
- Prioritize each business process after identifying it.
- Make data collection and processing a regular part of your working day.
- A single workflow.
- Give authority to those in charge of processes.
- Single-source information collection.
In order to build the most effective product, the design strategy applies the tactical thinking of a company strategy to the needs of the user. Through innovative applications geared toward the end user, the convergence of business strategy and design thinking accomplishes long-term objectives.
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Answer:
1. 4,200 units
2.7,200 units
Explanation:
<u>Prepare the Production Budget for January and February</u>
January February
Budgeted Sales 5,000 4,000
<em>Add </em>Budgeted Closing Stock 3,200 6,400
Total Production Needed 8,200 10,400
<em>Less</em> Budgeted Opening Stock (4,000) (3,200)
Budgeted Production 4,200 7,200
Budgeted Opening Stock for January comes from 80% of closing inventory from December !
Answer:
b. She should develop herself as the EMV of developing is $1.125 million, which is higher than the EMV of selling.
Explanation:
The probability of discovered oil = 0.25 (25%)
Selling the exploration right= Selling Price + Probability of discovered oil × Royalty% × Future Profit
= $200,000 + 0.25 × 0.25 × $7,500,000 = $668,750
Developing = Probability of finding the oil × Future Profits - Cost of Well
= 0.25 × $7,500,000 - $750,000 = $1,125,000
= $1.125 million
Therefore the EMV for selling the exploration rights is less than the developing, the landowner will develop the site by his own.
