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2 years ago

When marketers consider the defection rate of a market segment, what behavior are they calculating?

Business

1 answer:

insens350 [35]2 years ago

7 0

Answer:

Defection rate, or costumer defection rate is one of the major factors due to which a company can hit rock bottom. The costumer defection rate can be defined as the rate at which the existing costumers of a certain company leave a brand, to switch over a competitor, or stop using that certain type of product all together. If the marketers are considering the defection rate of a market segment, it means that they are considering the rate at which costumers are leaving a brand to join another, or leaving that market all together.

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Wimpy Inc. produces and sells a single product. The selling price of the product is $185.00 per unit and its variable cost is $5

Aleonysh [2.5K]

The formula for the calculation is

CM ratio = Unit contribution margin ÷ Unit selling price

The break-even in monthly dollar sales is closest to $578,100

Explanation:

The formula for the calculation is

CM ratio = Unit contribution margin ÷ Unit selling price

Given that

Selling price of the product=$185.00 per unit

variable cost=$55.50 per unit

fixed expense=$404,670 per month

= ($185.00 per unit − $55.50 per unit) ÷ $185.00 per unit

= $129.50 per unit ÷ $185.00 per unit = 0.70

Dollar sales to break even = Fixed expenses ÷ CM ratio

= $404,670 ÷ 0.70

= $578,100

The break-even in monthly dollar sales is closest to $578,100

7 0

2 years ago

Angelo Company reacquired 26,000 shares of its common stock for $16 per share on June 1. On July 1 they sold 7,000 treasury shar

aev [14]

Answer:

$22,000 Credit balance

Explanation:

Calculation to determine the ending balance

First step is prepare the Journal entries

Dr Treasury stock $416,000

Cr Cash $416,000

(26,000 shares*$16 per share)

Dr Cash $161,000

(7,000*$23)

Cr Teasury stock $112,000

($16 per *7,000)

Cr Additional Paid-in Capital $49,000

($161,000-$112,000)

Dr Cash $117,000

(9,000*$13)

Dr Additional Paid-in Capital $27,000

($144,000-$117,000)

Cr Teasury stock $144,000

($16*9,000)

Now let calculate the Ending balance

Ending balance=-$49,000+$27,000

Ending balance=-$22,000 Credit balance

Therefore the Ending balance is $22,000 Credit balance

4 0

2 years ago

Granite Construction Company is considering selling excess machinery with a book value of $175,000 (original cost of $315,000 le

aleksandr82 [10.1K]

Answer:

Sell option is preferred.

Explanation:

The decision whether to lease out the machinery that is surplus to requirement or sell outrightly is dependent on the differential analysis performed below.In the analysis I have compared the profits under each option in order to guide the final decision:

Differential analysis as at 7th November(Sale or lease option)

Sell option lease option

revenue from sell/lease option $180,000 $200,000

Brokerage commission(5%*$180,000) ($9,000) -

costs of repairs,insurance and property taxes - ($34,400)

Profits $171,000 $165,600

The sell option provides $5400($171,000-$165,600) than the lease option,hence the sell option is preferred.

One would have expect that the lease option since it has more revenue to preferable but the costs of repairs,insurance and property taxes were also on the high side

5 0

2 years ago

What is a Benefit of using good human relations

nadezda [96]

Answer:

One of the benefits of using good human relations is that it will help you with your social skills and you will adjust better to different situations.

Explanation:

You can be good at social situations.

4 0

2 years ago

Aquatic Equipment Corporation decided to switch from the LIFO method of costing inventories to the FIFO method at the beginning

yan [13]

Answer:

1. Adjusted net income = Ending inventory higher by amount * (1-Tax rate) = $70,000*(1-34%) = $70,000 * 66% = $46,200

Details Amount

Beginning retained earnings for the year 2017 $880,000

Add: Adjusted net income $46,200

Beginning adjusted retained earnings for year 2017 $926,200

2. Tax payable = Inventory * Tax rate = $70,000*34% = $23,800

Date Account Titles and Explanation Debit Credit

Inventory $70,000

Retained earnings $46,200

Tax payable $23,800

(To record adjustment of ending inventory)

6 0

2 years ago