The two trends that influenced global marketing in the last decade were:
- Formal economic integration.
- Free trade between nations.
Global marketing can be defined as a management strategy for organizations that also market their products and services in foreign countries.
Globalization has enabled formal economic integration and free trade between nations, and has created the possibility for companies to increase their profitability and market share.
As an example, we can mention the fast-food chain <em>Mc Donalds,</em> which has a presence almost all over the world, but which adapts its burgers according to local habits.
Therefore, a global company must adopt global marketing, that is, adapt to local customs, culture and preferences for the business to be successful.
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Answer:
The correct answer is a.
Explanation:
Innovators are characterized by continuously trying out new experiences and implementing ideas that do not exist. They tend to visit new places, try new things, seek new information and experiment to learn new things. In these ways, they can broaden the diversity of their knowledge and increase their ability to innovate.
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Exchange rates are an effective way to analyze the price of one currency in terms of another currency with the tools of demand and supply.
<h3>What do you mean by exchange rate?</h3>
Exchange rates refer to the value of one's nation's currency over the currency of another nation.
An exchange rate can be fixed or free-floating. A fixed exchange rate is pegged to the value of other currency and a free-floating exchange rate may rise or fall due to changes in the foreign exchange market.
Thus, exchange rates are an effective way to analyze the price of one currency in terms of another currency with the tools of demand and supply.
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Answer:
Total Stockholders' Equity = $2,334,370
Explanation:
Note: See the attached excel file for the stockholders' equity section of the balance sheet for Finishing Touches as of December 31, 2018 with all the formulae used.
In the attached excel file, the retained earnings is calculated as follows:
Retained earnings = Net income – Common dividends - Preferred dividends = $149,000 - $94,000 - $1,330) = $53,670
From the attached excel file, we have:
Total Stockholders' Equity = $2,334,370
Answer:
consistency corporate culture.
Explanation:
Since in the situation it is given that the corporation follows the culture that means they are strict to the rule and regulations along with the time scheduling that are fixed for day to day activities so that the business could be conducted in the methodical manner so here we can say that the culture of the corporate is consistent that means it is same as before and the same should be applied in near future
