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aliya0001 [1]
3 years ago
14

In 2008, the NBC television network used advertising, personal selling, public relations, and sales promotion to communicate wit

h its target audience about its new show My Own Worst Enemy. The television network's _____ described its plan on how to use these tools most effectively.
a. mass communication mix
b. promotional strategy
c. selling plan
d. marketing mix
e. strategic goal
Business
1 answer:
IrinaK [193]3 years ago
5 0

Answer: (B) Promotional strategy

Explanation:

 The promotional strategy is one of the type of marketing strategy in which the various types of products and the services are get promoted  by the various types of techniques such as public relation, advertising, sales promotion and the social media.

The promotional strategy provides various types of benefits as it increase the productivity of the products and the services in the market.

There are usually four types of promotional strategy that are:

  • Advertising
  • Personal selling
  • Publicity
  • Sales promotion  

Therefore, Option (B) is correct.

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In the decision-making process, after you have chosen the right solution, what is the next step? A. Act on your decision. B. Ref
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3 years ago
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On June 10, Blossom Company purchased $7,100 of merchandise from Sunland Company, terms 4/10, n/30. Blossom Company pays the fre
Marysya12 [62]

Answer:

June 10

Dr Inventory $7,100

Cr Accounts payable $7,100

June 11

Dr Inventory $350

Cr Cash $350

June 12

Dr Accounts payable $600

Cr Inventory $600

June 19

Dr Account payable $6,500

Cr Cash $6,240

Cr Inventory $260

Explanation:

Preparation of a separate journal entries for each transaction on the books of Blossom Company.

Books of Blossom Company

June 10

Dr Inventory $7,100

Cr Accounts payable $7,100

June 11

Dr Inventory $350

Cr Cash $350

June 12

Dr Accounts payable $600

Cr Inventory $600

June 19

Dr Account payable $6,500

($7,100-$600)

Cr Cash $6,240

($6,500-$260)

Cr Inventory $260

(4%*$6,500)

8 0
3 years ago
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3 years ago
Assume mark-up percentage equals desired profit divided by total costs. What is the correct calculation to determine the dollar
UkoKoshka [18]

Answer:

C. Total cost per unit times mark-up percentage per unit

Explanation:

The mark-up percentage is assumed to be computed by dividing the desired profit by the total cost.

The dollar amount of the mark-up per unit shall be computed by multiplying the total cost per unit with the markup percentage per unit.

The selling price of the product can be computed by adding the mark-up per unit to the cost price of each unit.

8 0
3 years ago
Park Co. is considering an investment that requires immediate payment of $21,705 and provides expected cash inflows of $6,700 an
hjlf

Answer:

The net present value of this investment is $989.32

Explanation:

The Net Present Value is calculated by taking the Present Day (discounted) value of all future net cash flows based on the business cost of capital and subtracting the initial cost of investment.

Input Value   Cash flow

CF0                ($21,705)

CF1                   $6,700

CF2                   $6,700

CF3                   $6,700

CF4                   $6,700

Cost of Capital = 7%

Input the values in a financial calculator we get the result;

Net present value = $989.3154

                              = $989.32

Conclusion :

The net present value of this investment is $989.32

8 0
3 years ago
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