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mote1985 [20]
3 years ago
14

Identify the correct era of the various developments described below.

Business
1 answer:
aleksley [76]3 years ago
7 0

Answer:

1. Pre-industrial

  • First ad in English
  • Symbols and words

Pre-industrial advertising involved the first ads in English as well as extensive use of symbols and words as there was no multimedia to use voice.

2. Industrial

  • Unique selling proposition

3. Global Interactive

  • DVRs and narrowcasting

The current era. Marketing and advertising have moved on to target smaller groups with more relevant information for them. This is narrowcasting.

4. Industrializing

  • Marketing by wholesalers

With the rise in technology, more goods were made but advertising was still at early stages. This led to wholesalers doing their own advertising.

5. Postindustrial

  • Demarketing starts

The era before the current one. Advertisers started learning to influence audiences more and demarketing came along. This is advertising aimed at making consumers buy less of a product. It is usually done when products are in short supply.

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The overhead for the year was $130,075

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GIVEN INFORMATION -

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