<em>Answer:</em>
<em>Upselling </em><em> </em>
<em>Explanation:</em>
<em>Upselling: </em><em>The term "upselling" is described as a specific sales technique in which a seller generally induces different customers to buy or purchase items that are considered as more expensive, upgrades or any other "add-ons" while making an effort to create a profitable sale. </em>
<em>In other words,</em><em> it is referred to as a practice or an effort to encourage various customers to buy high-end products. This is a method of persuading customers.</em>
<em>As per the question, the given statement signifies "upselling".</em>
Answer:
An advertising allowance is money that a product manufacturer or service provider pays to a retailer to get the word out about their product. ... By helping the retailer pay its advertising costs, the company's advertising allowance gives the retailer an incentive to carry that product.
Answer:
B. Advertising focuses on paying for time or space that allows advertisers to disseminate their organization's messages about its products and services; in public relations, credibility helps to earn media recognition.
Explanation:
Public relations involve the creation of a good reputation in society. In public relations, a business engages in activities that create good relations with consumers and the media. The media picks good deeds of the company and writes, thereby promoting the brand name of the business.
A significant difference between advertising and public relation is that advertisements are paid for while public relations is free. Public relations activities will include the business sponsoring publicized events such as sports and art concerts. Participating in charity work is also a way of creating a good reputation. The business benefits by getting an opportunity to promoting its brand name in these events.
Answer:
$18
Explanation:
The contribution margin per patron is the ratio of the total contribution to the number of patrons. The total contribution is the difference between the total sales and the total variable cost.
Hence, the contribution per matron may also be derived as the difference between the sales per patron and the variable cost per patron.
The variable cost here is the cost of providing dinner per ticket as such,
Contribution margin per patron
= $40 - $22
= $18
In the context of the promotional mix, personal selling attempts to persuade the buyer to accept a point of view. Personal selling is when a sales rep meets with a potential client to close the sale. Personal selling describes in person sales events that help promote the potential client while informing them of the product.