Question

As a salesperson asks questions about a prospect's transportation system, the prospect says, "What I really want is reliable transportation at the lowest price I can get." The salesperson stops asking questions and pulls out a comparative price list that shows her company's transportation is the lowest priced and most reliable on the market. The salesperson has engaged in
adaptive sellingnon-adaptive selling

Answer 1

Answer: Adaptive selling

Explanation: Adaptive selling could be referred to a flexible selling approach whereby the salesperson's response or actions are guided or determined by the type of consumer, the context or sales scenario and most especially the feedback received from the consumer. This means the kind of question and sales approach employed may be different depending on the consumer in question. In the context above, the sales person stopped asking question immediately the consumer hinted at requiring thee cheapest service, and showed him an evidence of what his company actually offers. The approach may be different for other consumers.