Question

"I don't understand why you're afraid to commit to this new ad program," said Barry, sales representative of a popular radio station to the marketing manager of a large retail store. "Our radio station is offering you a chance to be heard around the clock and all over town. If you sign today, we can have your ads on air starting the day aftertomorrow. No other radio station offers such extensive advertising services. So, would you prefer your ads being broadcast every 60 minutes or every 30 minutes?" In this scenario, Barry would be classified as a(n) _____ salesperson. A.aggressiveB. empatheticC. unassertiveD. passiveE. submissive

Answer 1

In this scenario, Barry would be classified as a(n) A. aggressive salesperson.

Explanation:

Barry works for a popular radio station as a sales representative. From his conversation in the above scenario it is clear that Barry is an aggressive salesperson.

One day Barry was discussing with the marketing manager of a larger retail store regarding their new ad program. Barry was clear that the ad will be broadcasted around the clock all over the town if they agree with their radio station. He told that the ad will be aired day after tomorrow if the manager is ready to sign today.