The given statement is True.
Consumers look towards aspirational and opinion leader reference groups to secure references regarding what they should consume and how they should behave.
Explanation:
When people want to belong to a group, or either model their behaviors even if they don't belong to that group, then such groups are called aspirational groups.
When some individual has high level of influence over the purchasing behavior of others, the person is called the opinion leader.
So aspirational reference groups and opinion leaders have no doubt a pretty much influence on the behaviors and consumption patterns of the people, because people want to directly or indirectly want to to get their selves associated with them.
Learn more about Opinion Leaders at:
brainly.com/question/11488346
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Answer:
Because of the activities and feelings produced
for example
Heavily influenced in modern times by mass media, this collection of ideas permeates the everyday lives of people in a given society
Explanation:
<span>I think the fact that there was no single ruler in the stateless societies allowed them to endure for many centuries. No family had too much power than the others. The way they resolved their problems also helped them survive for a long time since it allowed them to peacefully talk about the issue without violence. They also had a very organized way to decide to who to pass down the possessions and property too. People were also separated into age-sets where they would pass stages of life with other people in the same generation.</span>
