Answer:
the extent to which consumers are familiar with the distinctive qualities or image of a particular brand of goods or services.
Explanation:
google
Answer:
Advertising Personal is correct
Explanation:
According to the matrix of agreeability and influence, the members of a leading coalition for change will be a part of the high agreeable and high influence group, A coalition is a pact or union between people, social groups or states to achieve a common goal, but their members need to have great aceptance for the coalition to work and generates a good response from citizens.
Answer:
POWER
Explanation:
Mc-Clelland's Acquired Needs Theory : is a theory stating the three main driving forces of motivation in a person's life.
- Achievement : Need for a sense of success accomplishment
- Affiliation : Need for earning a good rapport
- Power : Need for having authority to lead & influence others
The Employee who enjoys motivating and influencing others. He often takes control of a project. : He is a proper example of being motivated by need for power'. As, he likes to lead the projects & influence, motivate people.