Answer: e. To drive up market share
Explanation:
Differentiation strategies involve adding features to a good to make it stand out from the Competition. Since these features are usually beneficial, the value of the good goes up and the company selling them can charge more. This is the main way things are done in Monopolistic markets.
However, sometimes it is best to charge the same price the Competition is charging even though you have a better product. This way the company is able to capture Market Share because the consumers will believe they are getting a better value for their money. For instance, if a company was selling Toyotas at $2,000 and it's competitor was selling the same Toyota but with 2 extra tires for the same $2,000 who would you use? The Competitor most likely.
This is why a firm might want to keep prices in line with competitors.
Answer:
1. Particulars Super premium Premium Economy
Material cost $16 $12 $10
Indirect cost (40000/10000) <u>$4 </u> <u>$4 </u> <u>$4</u>
Total cost $20 $16 $14
Profit (100% of total cost) <u>$20 </u> <u>$16 </u> <u>$14</u>
Selling price <u>$40</u> <u>$32 </u> <u>$28</u>
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2. Yes, the price calculated in part A takes into account what customers are willing to pay. This can be said because the company has the policy of adding 100% to the total cost. This means that the company knows that customers will be willing to pay that much amount.
Answer:
<h2>In this case,the answer is option is B. or a positive economic statement.</h2>
Explanation:
- In Economics or any Social Science,a positive statement basically refers to an assertion,proposition,fact etc. that can be practically tested or evaluated by examining statistical or empirical data,information and/or facts.
- In this instance,the statement given represents an economic relationship between two economic variables,that is,price of gasoline and its consumption level.
- Therefore,this is a general statement that can be verified or evaluated by collecting and examining relevant numerical data or facts on the price of gasoline and its consumption level at various parts of the country.
- Following the data or numerical fact collection on both price of gasoline and its consumption or purchase level,a basic correlation study can be conducted between the two concerned variables to determine whether the gasoline price has any practical impact on its consumption level.
Answer:
Pam and Lenny's Ice Cream Shop
a. The effect of the promotion on operating income for the second week of February is an increase by $350.
b. The promotion should occur. The shop will make additional operating income of $350 within the second week. And there will be spillover positive effects during the coming weeks after the promotion.
Explanation:
a) Data and Calculations:
Selling price per cone of ice cream = $1.60
Variable expenses = $0.35
Contribution = $1.25
Fixed costs per month = $2,200
Additional sales from the promotion = 650 cones
Revenue from additional sales = $1,040.00 ($1.60 * 650)
Variable cost 227.50 ($0.35 * 650)
Cost of promotions:
Giveaways 297.50 ($0.35 * 850)
Advertising costs 165.00
Total costs $690.00
Additional income $350.00