Answer:
The answer is: B.) XYZ's product is a close substitute for the locally available goods.
Explanation:
A substitute product can be defined as a good a consumer perceives as similar or comparable to another good (e.g. cow and chicken meat). Generally speaking, when the price of one of these goods increases, the demand for its substitute good increases.
In this case, Darren believes that since XYZ´s product is cheaper it should sell better than its competition (close substitute goods).
Answer:
$135,000
Explanation:
Calculation for What is the margin of safety in dollars
First step
2,400 x $75
= $180,000
4,200 x $75
= $315,000
The margin of safety $315,000 - $180,000
The margin of safety = $135,000
Therefore the margin of safety in dollars is $135,000
Answer and Explanation:
The computation is shown below:
a) utilization is
= customer per hour ÷ number of booths × service rate
For ticket counter
= 180 ÷ 2 × (1 ÷ .75)
= 180 ÷ 2 × 1.33
= 67.67
= 68 %
For refreshment counter
= 180 × 0.85 ÷ 8 × (1 ÷ 3)
= 153 ÷ 2.64
= 57.95
= 58%
b)capacity is
= no. of resources ÷ processing time
= 2+8 ÷ 45+180
= 10 ÷ 225
= 0.044
= 0.04 customer per second
= 144 customer per hour
The flow rate of customer per hour is 144 customer
c) 1 resource added to ticket booth is
= 11 ÷ 225
= 0.048
= 176 customer per hour
Answer:
Publicity
Explanation:
The fact that the Mogul-Sherston hotel was offering free camel and elephant rides to customers and very few took up the offer shows a publicity gap in services marketing.
In services marketing, the marketing team is expected to make all the customers or intended audience know all the services and offers that are available to them. This can be achieved by use of fliers, Bill boards, television and radio advertising, and door to door advertising.
Because the services marketing team didn't reach out to a lot of customers, informing them about the fantastic offer on display, very few knew about the offer and took advantage of it.
Answer:
a)
Project Y and Project Z
b)
Project X and Project Y
c)
Project X and Project Z
Explanation:
Apply the CAPM to calculate the required return for each project as followed:
Project W: 4% + 0.75 * (11%-4%) = 9.25%
Project X: 4% + 0.90 * (11%-4%) = 10.3%
Project Y: 4% + 1.15 * (11%-4%) = 12.05%
Project Z: 4% + 1.45 * (11%-4%) = 14.15%
So, for:
a)
Which projects have a higher expected return than the firms 11 percent cost of capital: Project Y 12.8% and Project Z 13.9% which are given.
b)
Project should be accepted is project that has expected returns higher than required return which is Project X and Project Y.
c)
Using the firm's overall cost of capital as a hurdle rate:
Project Z will be accepted which is incorrect because its Required returned is higher than its expected returns ( 14.15% > 13.9%)
Project X will be rejected which is incorrect because its Required returned is lower than its expected returns ( 10.3% < 10.8%).