To establish a sense of curiosity, to get them to read more
The source is dated but still useful, B
I'd say the last option makes the most sense, to be safe get a second opinion.
Answer: B. Rhetorical speeches appeal to listeners' emotions to persuade them.
Explanation: Because rhetoric will insist that the argument takes account of the human environment and that it is well connected with human sentiment. 1st difference: Rhetoric sees argumentation as a route to effective persuasion, whereas logic sees argumentation as a path to rational persuasion.