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REY [17]
3 years ago
5

An article in the New York Times about J.C.​ Penney's pricing strategy under former CEO Ron Johnson​ observes: ​"Penney had pull

ed up the​ anchor, only to see many of its customers sail​ away." ​Source: Stephanie Clifford and Katherine​ Rampell, "Sometimes We Want Prices to Fool​ Us," New York Times​, April​ 13, 2013. In behavioral​ economics, an​ "anchor" is A. linking the price of one product to another product. B. relating an unknown value or price to another similar known value or price. C. setting the highest possible price for a product. D. setting the lowest possible price for a product.
Business
1 answer:
kap26 [50]3 years ago
5 0

Answer:

B. relating an unknown value or price to another similar known value or price.

Explanation:

Anchoring is the term used to describe a phenomenon where individuals after being exposed to a particular figure (in this case a price) tend to subsequently use that figure as a reference point.

Thereby fixing of future prices will be biased towards this figure.

In this instance an anchor was in place and kept the customers loyal. But when Penney pulled up the​ anchor, many of the ccustomerswent away.

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Andrej [43]

Answer:

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Issue of an IPO:

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Explanation:

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Note that the question did not provide the necessary information to make the final decision.

b) During the issue of securities, especially an IPO, underwriters, such as investment banks, pay an issuing company for the securities and then sell the securities to the public.  There is always a difference per share price that they are willing to pay the issuer and what they will collect from the investing public.  That difference is called the underwriting spread or simply the spread.

c) Best-Efforts Basis: According to investopedia.com, underwriting on best-effort basis is "an agreement between an underwriter and an issuer in which the underwriter agrees to place as much of an offering with investors as possible, but is not responsible for any portion of the offering it fails to sell."

4 0
4 years ago
The Coase theorem states that A) the private sector will fail to produce the efficient amount of a public good because of the fr
Sonja [21]

Answer:

B

Explanation:

One of the problems in economics is the allocation of goods in the presence of externalities. When externalities are present allocation of goods in private market won't be efficient because private parties won't internalize them and would arrive to an inefficient outcome. For many years this was an argument in favor of government intervention.

However, Ronald Coase showed that assigning property rights of the externality to one of the private parties (no matter which one) would result in an efficient outcome. This is because  the parties with the property right would then internalize the cost. Then in the bargaining process private parties would reach an efficient outcome without the intervention of the government.

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3 years ago
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Yuliya22 [10]

Answer:

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Explanation:

for the top one market is where they trade

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