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worty [1.4K]
2 years ago
6

FitWear Inc, a sporting goods footwear and apparel company, features photographs of celebrities wearing its brand of clothing an

d sports gear, FitWear Inc. launched a commercial for its new line of football cleats. This commercial featured famous football Stars because the company believes that celebrities can influence customers' buying decisions. In this case, the football stars served as
A. aspirational reference groups
B. opinion leaders
C, decision makers
D. nonaspirational reference groups
Business
1 answer:
Bess [88]2 years ago
5 0

Answer:

B. opinion leaders

Explanation:

Opinion leadership is leadership via the user who used the active media in order to interpretation the meaning of the message related to media or for the lower end media users

It is to be done for high esteem in the case of acceptance of their opinions

As the individuals influence the common people so it is a opinion leaders

since they are individuals influencing common people

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What are 3 categories of soft skills?
dimaraw [331]
Personal, social and methodical skills
5 0
3 years ago
Read 2 more answers
Shawnee Hospital installs a new parking lot. The paving cost $30,000 and the lights to illuminate the new parking area cost $15,
Zarrin [17]

Answer: d. $45,000 should be debited to Land Improvements.

Explanation:

Land improvements records any moderation to land asset that is expected to add to its value and lasts for more than a year.

The paving and lighting of the parking area will add value to the area and will last longer than a year so both should go to the Land improvement account. As this account is an asset account, it will be debited when increased:

= 30,000 + 15,000

= $45,000

6 0
3 years ago
A firm follows a(n) ________ when less than 70 percent of its revenues come from a single business and there are few, if any, li
zysi [14]

Answer:

A. Unrelated diversification strategy

Explanation:

A firm follows an unrelated diversification strategy when less than 70 percent of its revenues come from a single business and there are few, if any, linkages among its businesses.

Diversification: This is the art of entering product markets which is different from those in which the firm is currently engaged in. This implies that diversification is when firms direct resources into a new product, that is, producing a different type of product from the existing one.

Diversification is divided into two

1. Related diversification

2. Unrelated diversification

1. Related diversification: This is the process in which the two products involved have a form of commonalities. This result to enjoying economies of scale.

2.Unrelated Diversification: This form of diversification occurs when a firm adds unrelated product lines and penetrates new markets. The new product introduced has to relation or connection with the the previous or existing product.

Unrelated diversification can be accomplished using the following methods:

1. Developing new competences to use new market opportunities.

2. Using the existing basic competences of the company and expanding from existing markets into new ones and starting new lines of production.

3. Penetrating completely new markets. Usually such opportunity can be identified as a result of the main company business.

5 0
3 years ago
Jane and Joe made two investments of $25,000 and $40,000 with different investors that yielded a combined rate of return of 10%
OLga [1]

Answer:

10.625%

Explanation:

The combined rate of return for two investments can be calculated using the below mentioned formula:

Combined interest=[(interest rate of first investment*first investment+interest rate of second investment*second investment)/(First investment+Second investment)]

In the given question

Combined interest=10%

Interest rate of first investment=9%

First investment=$25,000

Interest rate of second investment=?

Second investment=$40,000

10%=[(9%*25,000+Interest rate of second investment*$40,000)/(25,000+40,000)]

10%=(2250+Interest rate of second investment*$40,000)/65,000

10%*65,000=2250+Interest rate of second investment*$40,000

6500-2250=Interest rate of second investment*$40,000

4,250=Interest rate of second investment*$40,000

Interest rate of second investment=10.625%

5 0
3 years ago
Nathan owns a termite inspection service, so he falls under the animal systems pathway in agricultural, food, and natural resour
valkas [14]
It would be false, because they don’t go into the same category
7 0
3 years ago
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