Answer:According to the article, when companies earn patents specifically to prevent competition, it hinders the innovation of products that might actually be better. For instance, Bruce Nolop describes how his company had to pay more attention to the "minefield of existing patents than on the expected value that we could bring to customers." Rosabeth Moss Kanter suggests a "use it or lose it" solution to this problem. She thinks that a company that patents an item would be forced to use the patented idea or product or risk losing the patent. This idea would encourage more competition and prevent patent abuse.
Explanation:
Answer:
budget software
spreadsheet
Mint©
Mvelopes®
Explanation:
The spreadsheet is also the same as Excel. It used to organize and analyze expenses and identify how your expenses can be reduced
Mint© is an online expensive tracking device, that can be used to track credit score and manage expenses.
Budget software is budgeting and expensive tracking device. It can be used to track credits cards and bank account
Mvelopes® is an online expensive tracking device that is used in taking care of the budget.
Answer:
b. When using ABC for service industries, special methods must be used to identify cost pools and cost drivers due to the unique nature of the services offered.
Explanation:
The cost pool method are the same we should look for activities which add value to the product to provide a more accurate product costing.
In cases of services the company will also determinate activities considering this premise therefore, there is no especial nature to offer to the client.
<h3>In the given scenario unemployment rate is 10%
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Explanation:
In the given problem,
Number of People who are working is 90,000
Number of People who are not working but looking and available is 10,000
Unemployment rate = Percentage of the total labor force that is unemployed but actively looking for employment and ready to work.
Unemployment rate = ((Unemployed people * 100) / (Total people in an economy (Working + Available for work)))
Unemployment rate = ((10000 * 100) / (90000+10000))
Unemployment rate = (1000000 / 100000)
Hence, Unemployment rate = 10%
Complete Question:
Nathan manages a website that sells bicycles. He's using a Google Ads Display campaign to drive purchases in that segment, and chooses In-Market audiences as his targeting option. What's the advantage In-Market audiences gives Nathan in reaching his marketing goals?
- Reaches users based on their lifestyles, interests, and passions.
- Shows ads to users based on a combination of declared and inferred data.
- Connects him with audiences most interested in what he has to offer.
- Finds users that are similar to an original remarketing list.
Answer:
The advantage In-Market audiences gives Nathan in reaching his marketing goals is Connects him with audiences most interested in what he has to offer.
Explanation:
The advantage of a target reach lies in Nathan's ability to connect him to the motorcycle sales on the website.
He will accelerate sales in that category with the Google Advertising Show plan.
With specific segments which identify users based on their demonstrated consumer behaviour and purpose, you can connect with people who are most interested in what you can give.