From the consumer’s perspective, the elements of an IMC strategy can be viewed as being either "Passive or Interactive."
<h3>What is IMC strategy?</h3>
The integrated marketing communications (IMC) plan transforms your marketing department from a collection of independent operations into one cohesive strategy.
IMC combines your numerous marketing materials and channels, including digital, social media, PR, and direct mail, into one trustworthy message.
The integrated marketing strategy includes-
- IMC evaluation of a brand and also its main rivals.
- IMC Report Card
- Identifying a brand's, an organization's, or a person's main communications outlets.
- Core strategy statement identification and adaptive messaging
- Timeline for the project, including deliverables and particular strategies
- reporting and measurement
Each integrated marketing communication approach should include three components:
- the target customer,
- the channels used to deliver the message, and
- an assessment of the communication's effectiveness.
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Answer:
The correct answer is letter "A": import substitution.
Explanation:
Import substitution is the strategy by which a government sets restrictions on imports so the same products being imported are consumed domestically instead of being exported. This approach is implemented to boost domestic production which increases the employment rate of a country.
<em>Protectionist countries</em> tend to impose tariffs on other countries' imports in an attempt to prioritize the industries within their borders.
Answer: your question is not complete, its lacking the monthly payments. However, i guess your first option (option A) should be monthly payment since you write 2 options at D.
By using $1,200 as the monthly payment, the answer to the question is $164,402 which is your D
Answer:
368 units
Explanation:
The Break-even point is calculated by dividing fixed cost by the contribution margin per unit.
Fixed cost = £140
Contribution margin per unit = Selling price per unit - variable cost per unit
Selling price = £0.63 : Variable cost : £0.25
Contribution margin per units =£0.63 - £0.25
=£0.38
Break-even point = £140 / £0.38
=368.42
=368 units
Answer:
corporations can obtain financing at lower rates
Explanation:
Convertible debts are a type of long term capital financing that has the option of converting the debt into stock or equity. Corporations issue convertible debts to balance equity and liabilities.
A convertible debt will usually have a lower interest because the holder of the debt has the option of converting it to stock. A conversion occurs after a certain period. Investors willingly opt for convertible debts as the conversion aspect makes them less risky. Companies will opt for them because they are less expensive in interest payments, hence a cheaper form of obtaining capital.
