Answer:
Marketing is the process of getting the right goods or services or ideas to the right people at the right place, time, and price, using the right promotion techniques and utilizing the appropriate people to provide the customer service associated with those goods, services, or ideas. This concept is referred to as the “right” principle and is the basis of all marketing strategy. We can say that marketing is finding out the needs and wants of potential buyers (whether organizations or consumers) and then providing goods and services that meet or exceed the expectations of those buyers. Marketing is about creating exchanges. An exchange takes place when two parties give something of value to each other to satisfy their respective needs or wants. In a typical exchange, a consumer trades money for a good or service. In some exchanges, nonmonetary things are exchanged, such as when a person who volunteers for the company charity receives a T-shirt in exchange for time spent. One common misconception is that some people see no difference between marketing and sales. They are two different things that are both part of a company’s strategy. Sales incorporates actually selling the company’s products or service to its customers, while marketing is the process of communicating the value of a product or service to customers so that the product or service sells.
Answer:
The answer is
For 2018 - 1.5
For 2019 - 1.3
Explanation:
Asset turnover ratio=Net sales/average total assets
For 2018:
Sales - $480,000
Beginning asset - 360,000
Ending asset -360,000
Average total asset:
($280,000 + $360,000)/2
=$320,000
Therefore, asset turnover for 2018 is:
$480,000/$320,000
=1.5
For 2019:
Sales - $513,500
Beginning asset - $360,000
Ending asset - $430,000
Average total asset:
($360,000 + $430,000)/2
=$395,000
Therefore, asset turnover for 2019 is:
$513,500/$395,000
=1.3
An augmented product is something that has physical and non-physical attributes that add to the value of the product itself.
Answer:
$2.50
Explanation:
The Earnings Per Share of a company is determined by using the formula:
EPS= (Net Income of the Company - Dividend to Preferred Shareholders) ÷ Average Outstanding Shares of the Company
Since there is no dividend to preferred shareholders
EPS= Net Income of the Company - ÷ Average Outstanding Shares of the Company
=30000 ÷ 12000
=$2.50
