Answer: Cognitive dissonance.
Cognitive dissonance is experienced by someone who simultaneously holds two or more contradictory beliefs, ideas, or values, and it's somehow incoherent. The person
performs an action that is contradictory to their personal beliefs, ideals, and
values.
Gleick is thankful to Gutenberg for inventing the printing press.
Explanation:
Johannes Gutenberg (1398–1468), the inventor of typology through type. He was a resident of Mainz in Wejermani. He created the printing press in 1739, which is considered a great invention. He also created a movable type. The Bible printed by him is famous as Gutenberg Bible. Around 1439 AD, Strasbourg tested its printing invention.
Thus the first printed book is 'Constan Missal' which was published around 1450. Only three copies are available. One is in Munich (Germany) the other in Zurich (Switzerland) and the third in New York. In addition, a Bible was also printed by Gutenberg.
It depends how far back you are talking about. If you are talking back to the 1700s it would be cotton. If you are talking about a time period even father back than that, sorry, I can't help. Hope this helped.