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damaskus [11]
3 years ago
5

Media outlets often have websites that provide in-depth coverage of news and events. Portions of these websites are restricted t

o members who pay a monthly subscription to gain access to exclusive news and commentary. These websites typically offer a free trial period to introduce viewers to the website. Assume that during a recent fiscal year, one outlet spent $2,368,800 on a promotional campaign for its website that offered two free months of service for new subscribers. In addition, assume the following information:
Number of months an average new customer stays with the service (including the two free months) 22 months
Revenue per month per customer subscription $21
Variable cost per month per customer subscription $7

Determine the number of new customer accounts needed to break even on the cost of the promotional campaign. In forming your answer:

a. treat the cost of the promotional campaign as a fixed cost
b. treat the revenue less variable cost per account for the subscription period as the unit contribution margin.
Business
1 answer:
morpeh [17]3 years ago
5 0

Answer: 8,905 customers

Explanation:

Breakeven = Fixed cost / Contribution Margin

Fixed cost = $2,368,800

Contribution margin = Revenue - Variable cost

Revenue will be for 20 months because there were 2 free months:

= 21 * 20

= $420 per customer

Variable cost = 7 * 22

= $154

Contribution margin = 420 - 154

= $266

Breakeven = 2,368,800 / 266

= 8,905 customers

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Giving consumers larger quantities at a low price would help taco bell regain _____.
lisov135 [29]
The answer that best fits the blank provided above is this: A COMPETITIVE ADVANTAGE. When we say competitive advantage, this is when this fast food restaurant gains that position that is ahead of the rest. This is because of their low prices for larger quantities. Hope this helps.
4 0
3 years ago
Treasury bills are currently paying 6 percent and the inflation rate is 3 percent. a. What is the approximate real rate of inter
nexus9112 [7]

Answer: a. 2.90%

b. 2.81%

Explanation:

Nominal rate = 6%

Inflation rate = 3.1%

a. What is the approximate real rate of interest?

The approximate real rate of interest will be calculated as:

= Nominal rate - Inflation rate

= 6.0% - 3.1%

= 2.90%

b. What is the exact real rate?

Exact real rate will be calculated as:

= (nominal-inflation) / (1+inflation)

= (6.0% - 3.1%) / (1 + 3.1%)

= 2.9% / 1.031

= 2.81%

3 0
3 years ago
The setup time for a batch of 250 products is 30 minutes while the production time is 5 minutes for each product. If the batch s
kramer

Answer:

d. Decrease by 0.045 minutes

Explanation:

<u>First Case</u>  

Time per unit for 250 batch size = (30 / 250) + 5 minutes

Time per unit for 250 batch size = 5.12 minutes

<u>Second case</u>

Time per unit for 250 batch size = (30 / 400) + 5 minutes

Time per unit for 250 batch size = 5.075 minutes

The decrease in manufacturing time = Old-time - New time  = 5.12 - 5.075  =  0.045 minutes . So, it Decrease by 0.045 minutes

7 0
3 years ago
1. R 20 million of new investment has been added to the South African economy, the current MPS is
gogolik [260]

Answer:

Yes

Explanation:

because south Africa can't put the money on the side

6 0
2 years ago
Brody Company makes industrial cleaning solvents. Various chemicals, detergent, and water are mixed together and then bottled in
jek_recluse [69]

Answer:

Brody Company

1. Direct Materials Used in Production:

Beginning balance, raw materials  $124,000

Raw materials purchase                  250,000

Raw materials for production        $374,000

less raw materials, ending balance 102,000

Cost of Direct materials used     $272,000

2. Total Prime Cost:

Cost of Direct materials used     $272,000

Direct labor                                     140,000

Total Prime Cost                         $412,000

3. Total Conversion Cost:

Direct labor $140,000

Factor overheads:

Depreciation on factory equipment 45,000

Depreciation on building 30,000

Factory insurance 15,000

Property Taxes $20,000

Utilities for factory 34,000

Indirect labor salaries 156,000

Total Conversion Cost = $440,000

4. Cost of Goods Manufactured Statement:

Prime Cost                               $412,000

Conversion cost                      $440,000

Beginning Work in Process      124,000

less ending work in process   (130,000)

Cost of goods manufactured $846,000

Unit Product Cost = $846,000/100,000 = $8.46

5. Cost of Goods Sold Statement:

Cost of goods manufactured $846,000

Beginning finished goods          84,000

less ending finished goods      (82,000)

Cost of goods sold               $848,000

6. Income Statement                                                %

Sales Revenue                               $1,200,000      100

Cost of goods sold                             848,000        71

Gross Profit                                     $352,000        29

Operating Expenses:

Depreciation on building $50,000                           4

Property Taxes                    18,000                           1.5

Sales Office Utilities              1,800                         0.15

Administrative salaries     150,000                         12.5

Sales office salaries           90,000                          7.5

Sales Commission             60,000                           5

Total Operating Expenses              $369,800        31

Net Loss                                            ($17,800)     14.83

Explanation:

Raw materials purchases $250,000

Direct labor 140,000

Depreciation on factory equipment 45,000

Depreciation on building 30,000

Depreciation on headquarters building 50,000

Factory insurance 15,000

Property taxes:

Factory 20,000 and Headquarters 18,000

Utilities for factory 34,000

Utilities for sales office 1,800

Administrative salaries 150,000

Indirect labor salaries 156,000

Sales office salaries 90,000

Beginning balance, raw materials 124,000

Beginning balance, work in process 124,000

Beginning balance, finished goods 84,000

Ending balance, raw materials 102,000

Ending balance, work in process 130,000

Ending balance, finished goods  82,000

b) Sales Commission = $60,000 (5% of $1,200,000)

c) Prime cost is the cost of direct raw materials and direct labor.  Conversion cost includes the cost of direct labor and factory overheads.

6 0
3 years ago
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