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ioda
3 years ago
6

What are the advantages and disadvantages for companies of product endorsements?

Business
1 answer:
Natalka [10]3 years ago
7 0

Answer:

Celebrities can push consumers to purchase things that will not work or can cause harm. It is especially unethical when a celebrity endorsement is used to override expert opinion. When a celebrity interjects his or her non-expert opinion, it had been not undermine the opinion of more qualified individuals.

As, People are proud of Celebrities.

A product endorsement creates a constant and ever-present advertisement in that whenever customers see the endorsing person, they remember his/her advertisement and the products. Also, product endorsement helps companies that use them to stand out from those who don't.

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Why is there an inherent conflict between planning and control uses of budgets?
IrinaVladis [17]

Answer:

The main conflict that results between planning and control use of budgets is that managers might place their own personal interests before the interests of the company. This might result in budgets that are easily achievable (resulting in bonuses) or shifting income from one period to another in order to achieve certain budgets that will result in bonuses.

I will use a real life example that happened to me to explain this. I worked as a B2B sales representative for a large corporation (we were only 2 B2B salespeople + 1 manager) and when sales were slowing down, upper management would set up bonuses for achieving certain sales goals. The problem was that intentionally certain large sales that required management's approval were delayed and total sales would fall. Then suddenly the bonus show sup and all the large sales were approved and in two weeks the sales goals were achieved. Since B2B sales are not about selling to a lot of customers, but instead selling to the right customers a lot of products, a couple of delayed big sales made a huge difference and a 1% bonus meant changing your old car for a new one.

3 0
3 years ago
What is used to calculate the cost of living index
Elanso [62]

Explanation:

A cost-of-living index is a theoretical price index that measures relative cost of living over time or regions. It is an index that measures differences in the price of goods and services, and allows for substitutions with other items as prices vary.

7 0
3 years ago
Why are we forced to make choices in day-to-day life? we are forced to make choices in day-to-day life because of resources.
rewona [7]
We are forced to make choices in our day to day life because our resources are limited.

An example of this limited resources is our financial resources, we need to work to earn money to buy our necessities to live a comfortable life. Simply put, no work no pay. No pay, no food. No food, no life. So, no choice but work.
6 0
3 years ago
Read 2 more answers
Which of the following describes business-to-business (B2B) e-commerce purchases? Group of answer choices Customers bid on items
tigry1 [53]

Answer:

Pricing can vary for each customer.

Explanation:

Under the B2B, the manufacturer sells its products directly to other businesses such as wholesalers or retailers and not the end consumers.

Hence, pricing can vary for each customer in a business-to-business (B2B) e-commerce purchases because companies that are engaged in B2B are able to improve their performance and cut down the costs of procurement for goods and services.

Business to business (B2B) markets differ from Business to consumers (B2C) markets because salespeople personally call on business customers to a far greater extent than they do consumers.

3 0
3 years ago
Explain how you would create a job requirements matrix for a job.​
Colt1911 [192]

Answer:

I would create a job by, getting the requirements for the job, I would try getting other people to help me and to work with me. That's how I would create a job and the most important part, create a name for the job.

5 0
3 years ago
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