Answer:
A. The salesforce CPQ packages has an original price field which should be used instead of list price in the formula.
Explanation:
The sales force has original price field, this original price should be used instead of list price in the formula. The promotional discount will be then based on list price. This will solve the problem of overridden price in the formula.
Answer: Cross Shopping
Explanation: Cross shopping is a technique there a single consumer plays around different suppliers to get the goods of his/her liking. It involves having conflicting needs and purchasing premium and budget products. In this case,Calvin loves eating at mcdonald's claiming they have the best fries, but for dessert he likes to eat cakes only at kaminsky's. Since, Calvin is shopping from different suppliers to get the products of his liking his behavior will be called cross shopping.
Answer: Simple capital structure
Explanation: A company that does not have potentially dilutive or convertible securities in its capital structure, is said to have a simple capital structure. In a simple capital structure, the corporation finance its operation with common stock or non convertible preferred stock.
Hence , from the above we can conclude the right option is C.
Marketing is a vital process for entrepreneurs because no venture can become established and grow without a customer market. The process of acquiring and retaining customers is at the core of marketing.
Further, marketing provides an effective vehicle for achieving entrepreneurship within the corporation. As some have argued, marketing is the home for the entrepreneurial process. As a process, a firm's entrepreneurial orientation has three key dimensions: innovativeness, risk taking, and proactiveness.
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