Integrated marketing communications (IMC): "Refers to the coordination of all promotional activities to produce a unified, customer-focused promotional message."
<h3>What is Integrated marketing communications
(IMC)?</h3>
IMC is described as "a planning process meant to ensure that all brand contacts for a product, service, or organisation received by a consumer or prospect are relevant to that person and consistent across time" by the American Marketing Association.
The importance of IMC are-
- To effectively deliver a single message to both potential and current end users, integrated marketing communication helps integrate all key marketing components.
- At a low cost, integrated marketing communication can significantly increase consumer brand recognition.
- Any marketing initiative that employs many channels is considered integrated marketing. For instance, you might see a commercial for a popular new doughnut flavour, then drive by the donut store and see posters of the donut.
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Answer:
A. Forensic accountants
Explanation:
Forensic accountants possess auditing and investigative skills. Their work entails examining financial records and statements in search of evidence for any financial misleading. Forensic accountants are trained and qualified accountants or auditors. They acquire investigative skills through specialized training.
The correct answer that will complete the sentence above after the word, personal is identity. It is because it is true that personal identity is the one responsible for an individual to let go of the attitudes that he or she holds deeply in a way of making way for another attitude that he or she will learn and that is new in his or her environment.
Answer:
700 units
Explanation:
Calculation for the what the size of the order will be.
Using this formula
Unit to sell= Total additional fixed costs + desired profit / Contribution margin per unit=
Let plug in the formula
Units to sell=$550 + $850 / (8-6)
Units to sell= $1,400/2
Units to sell=700 units
Therefore the size of the order will be 700 units
