Social media offer a way for brands to invite consumers to engage and interact while they develop shareable content.
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What is a Brand?</h3>
A brand is an intangible marketing concept that helps people identify a company, product, or individual. People often confuse brands with things like slogans, or other recognizable marks, which are marketing tools that help promote goods and services. 
Thus, Social Media plays a vital role in encouraging a brand, and through social media, brands can seed many forms of content in social communities as they try to boost engagement and sharing.
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Answer:
Performance appraisal in a company with diverse workforce becomes difficult because of some cultural biases that may exist between the manager, who is doing the appraisal, and the diverse workforce.  This problem becomes more acute if the manager is culturally biased and discriminatory by practise.
Explanation:
Company A can have a diverse workforce if it is made up of employees from culturally different places working together in the same workplace.  Bias often arises due to human cultural nuisances.  This becomes more obvious where managers are from some particular cultures while the employees are from mixed cultures.  In such situations, the managers need to be retrained to enable them embrace cultural diversity in the workplace and in performance evaluation.
 
        
             
        
        
        
Answer:
Business fixed investment
Explanation:
The <u><em>purchase by firms of new capital goods</em></u> such as machinery, factories, and office buildings. (Remember that for the purposes of calculating GDP, long-lived capital goods are treated as final goods rather than as intermediate goods.) Firms buy capital goods to increase their capacity to produce.
 
        
                    
             
        
        
        
Answer:
A financial system functions as an intermediary and facilitates the flow of funds from the areas of surplus to the areas of deficit. It is a composition of various institutions, markets, regulations and laws, practices, money managers, analysts, transactions, and claims & liabilities.May 29, 2016
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