Answer:
A. Telephone expense is debited $82; accounts payable is credited $82.
Explanation:
Mr. Peabody has incurred a debt of $82 on telephone expenses. His expenses have increased by $82, and his debts(liabilities) have also increased by $82.
An increase in expenses is recorded by debiting the relevant expense account. Mr. Peabody will debit the telephone expense account by $82.
Liabilities have increased by $82. An increase in liabilities is recorded by crediting the liabilities account. Mr. Peabody will complete this transaction by crediting the liabilities account by $82.
Answer:
The advertiser should optimize the Clicks metric
Explanation:
Remember, we are told that the products are complex and require more detailed explanation than possible in the ads, so it implies improving the clicks metric (number of clicks per user) allows the advertiser to understand whether the users are interested in the ad or web page so as to adjust strategy accordingly.
A balance sheet is a summary of all of your business assets (what the business owns) and liabilities (what the business owes). At any particular moment, it shows you how much money you would have left over if you sold all your assets and paid off all your debts (i.e. it also shows 'owner's equity').
I believe the answer is A
