Answer:
The correct answer is letter "B": It is used to monitor shopper behavior to assess a product's performance.
Explanation:
Simulated Test Marketing or STM is a simulation of a real market place to evaluate consumers' reactions to a product that is going to be introduced or that is already in the market but some sort of assessment is necessary to boost its sales. STM is useful to estimate demand and conduct a market analysis.
Answer:
Variable cost
Explanation:
because sometimes companies set fixed price to other product
Answer:
Project Y = -$1,825.80
Project Z = $4,148.00
Explanation:
Calculation are as attached in the file
Answer:
C) either acquiring a company that has already developed the capability or else acquiring the desired capability through collaborative efforts with outsiders having the requisite skills, know-how, and expertise.
Explanation:
Organisational capability is defined as a companie's ability to manage its resources in meeting customer needs. It enables the business effectively gain advantage over competitors.
Organisational capability is what a business does very well that sets it apart from others, it is unique and not easily replicated.
Instead of building capability in-house, a company can acquire a company that has already developed the capability or else acquire the desired capability through collaborative efforts with outsiders having the requisite skills, know-how, and expertise.