Question

N the article "jihad vs. mcworld," benjamin r. barber points out that "in november of 1991 switzerland's once insular culture boasted best-seller lists featuring terminator 2 as the #1 movie, scarlett as the #1 book, and prince's diamonds and pearls as the #1 record album." many people worry that the prominence of american culture goes beyond the media and represents the wholesale imposition of american values on other cultures, a process called:

Answer 1

Americanization is the answer.