<span>The company is using market-penetration pricing.</span>
Answer:
multigenerationalism.
Explanation:
Multigenerationalism is the term used to describe Marketing to different generations.
Only a few products will appeal to all age groups. A company will develop a variety of products to attract diverse age groups. A Single product firm or one with few products may differentiate its goods or services to appeal to a wider target. Multigenerationalism exists when a business has different age groups in its target market.
<span>Manage the technological areas of the company</span>
Answer:
The correct answer is letter "B": Neglected-firm effect.
Explanation:
The Neglected-firm effect has the purpose to explain why small companies that are not well-known have better performances than the ones that are. The theory explains that smaller companies' stocks generate higher returns because they are unlikely to be studied by market analysis. In that sense, because no much information is provided by the smaller firms -even lesser than what is required by law, they are <em>neglected </em>by analysts since there are very few data to take a look at.