13. How can you apply consumer skills to purchase decisions?

Industries that are viewed as specialty (instead of a commodity) have a high level of rivalry?

nikdorinn [45]

Answer:

Specialty goods are the products which require high efforts in purchasing because their cost is certainly high, consumers cant take a risk of buying them frequently, like sporting cars, high end cameras, luxury high end clothing etc. There are many industries in specialty goods in which you can see intense level of rivalry. For example, in sporting cars, you have multiple brands which have very severe kind of rivalry like Jaguar and BMW - Lexus and Lotus, they not compete in cars but they compete in their advertisements, evenest as well.

Whereas, when you consider, photographic camera industry, you will also find intense kind of rivalry between Canon and Sony, Leica and Olympus. Here they not only face direct competition from other camera brands, but they also have to face competition from the cell phone industry, which also provide high end cameras in their cell phones like iPhone, Samsung and Oppo etc.

4 0

3 years ago

You have accepted a job as the president and CEO of a large transportation conglomerate. Over the years, the conglomerate has ac

rjkz [21]

Answer: a. Railroad loading

Explanation:

This question relates to the BCG matrix which allows a company with multiple divisions to know how to deal with its various divisions based on their growth rate and market share.

The question specifically relates to a matrix called "Cash cows". Cash cows are divisions that have a significant market share but a low growth rate. These divisions are stable and bring more money into the company than they cost to run.

This allows us to take profits from them and invest in other. The Railroad loading controls a significant market share of 75% but has a low growth rate so is a Cash cow.

6 0

3 years ago

See the "zane corbin, accounting major" case for this question. given the facts available in this case, do you believe the upchu

likoan [24]

No, Cobin should have been stay to see the result of the academic misconduct hearing because he has some facts available in this case.

<h3 /><h3>What is the William J Upchurch medal? </h3>

The William J Upchurch medal is a final undergraduate award, which is given annually to the outstanding seniors in the Hopkins college of Business.

The criteria for the award consists overall GPA, GPA in business courses, involvement in student organization etc.

The facts available in this case are: Cobin was attending the orientation session in his junior year, & went to two career fairs in the past two year. He was also a member for two years. He should stay to see the result of the academic hearing.

Learn more about the William J Upchurch medal here:-

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7 0

2 years ago

A successful organization can involve its employees in the control system in all of the following ways EXCEPT

stiks02 [169]

D) regulating its behavior; involving employees in the control system is good for an organization but except in regulating its behavior.

More about Organizational Control System:

Organizational control system is crucial to understanding how the organization is doing, spotting problem areas, and then taking the necessary action.

There are three basic types of control systems available to executives:

Output control : The focus of output control is on quantifiable results for the organization. In output control, executives must choose the acceptable performance threshold, inform staff members of the general expectations, monitor whether performance metrics are in line with targets, and make any necessary adjustments.

Behavioral control: In contrast to output control, which focuses on results, behavioral control typically focuses on controlling the activities. Particularly, special procedures and regulations are utilized to shape or impose behavior.

Clan control: Clan control is a non-standardized type of control. It depends on shared traditions, expectations, values, and norms.

Complete Question:

A successful organization can involve its employees in the control system in all of the following ways EXCEPT

A) setting realistic performance results.

B) emphasizing development and improvement.

C) encouraging good communication and mutual participation.

D) regulating its behavior.

E) presenting data in understandable terms.

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8 0

1 year ago

Elle wants to understand how much, on average, her ads cost her per click. Which metric would best help her understand this

liq [111]

To find out how much, on average, her ads cost her per click, Elle could use the cost-per-click (CPC) metric.

<h3 /><h3>How to calculate the CPC of an ad?</h3>

You must divide the total spent for an ad by the total number of clicks received. The CPC will be effective if it is aligned with the goals determined by the Return on Investment (ROI) forecast by the company.

Therefore, metrics in digital marketing ads help companies analyze the reach and effectiveness of their ads, increasing control and management.

Find out more about digital marketing here:

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7 0

2 years ago