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777dan777 [17]
3 years ago
12

Where a producer chooses the intensity level of its market coverage, which level is chosen to utilize the “shotgun” approach?

Business
1 answer:
dsp733 years ago
6 0

Answer:

The level that utilizes the "shotgun" approach to market coverage is:

Intensive Distribution (mass coverage).

Explanation:

This marketing approach aims to reach many consumers through as many sales channels as possible.  In this situation, consumers have easy access to the goods or services.  The other approaches include Selective Distribution (where few outlets in specific locations are selected for the distribution of the goods and services) and Exclusive Distribution (where limited outlets are chosen because of the target market).

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The​ ____________ concept is based on the​ development, design, and implementation of marketing​ programs, processes, and activi
crimeas [40]

Answer:

The correct answer is Holistic marketing.

Explanation:

Holistic marketing is a term coined by Philip Kotler, in which the areas of exploration, creation and delivery of the value that a company carries out through the management of relations with all its stakeholders are integrated. This means working with "value" in terms of customer relationships, competition and our network of collaborators.

With this strategy, it is possible to increase the value perceived by all parties, obtaining a high level of quality in the processes and a growth in the share of customers thanks to loyalty. Many times the term is used to refer to 360º (multi-channel) or blended marketing techniques, but in reality it is an expanded value management.

5 0
3 years ago
Typically, B2B buyers ask potential suppliers to (A) write the RFP for the buyer.(B) submit formal proposals.(C) sponsor intervi
Anon25 [30]

Answer:

B is the correct answer.

Explanation:

Business proposals are formal written statements made on a customer's inquiry. It can also be called as a report in which a seller describes how the business can best fulfill the needs of a customer and includes a detailed manner what the company has to offer, what the company can provide and how it can match to the buyers request and why your product is the best choice for the buyer.

It is written as a response to Request for Proposal (RFP). Request for proposal is written to request goods and services. The various sections of a business proposal are cover letter, title page, table of contents, Executive summary, procedures.

4 0
3 years ago
Select the correct answer.
almond37 [142]

Answer:

answer is b

Explanation:

8 0
3 years ago
Unclearninglab.litmos.com
adell [148]

Answer:

Janine and Josh

Josh can advise Janine  of each of the following except:

Josh should tell Janine that she can only change her current plan to a 5-

star plan during the Annual Election Period.

Explanation:

The Special Election Period (SEP) for the 5-star Medicare Plan lasts one week, that is, between Nov. 30 and Dec. 8.  However, there is an Annual Enrollment Period (AEP) that lasts from October 15th to December 7th.  During the annual enrollment period, any plan holder can change her Medicare plan, depending on its availability in her area.

3 0
3 years ago
Maria, a supervisor at a petrochemical plant, asks the plant superintendent to hire an additional worker whenever overtime hours
Serggg [28]

Answer:Maria, a supervisor at a petrochemical plant, asks the plant superintendent to hire an additional worker whenever overtime hours for the previous month increase by more than 15 percent over the headcount. It is a programmed decision.

Explanation:

It is an example of a programmed decision. It is a decision that is actually repeated and we can take it easily by those rules of a business that have already been established.

These are the routine decisions that can be taken easily without wasting time. Like Maria asked the plant superintendent to hire an additional worker whenever overtime increases more than by 15% over the headcount. So it a routine decision.

3 0
3 years ago
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