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ki77a [65]
2 years ago
15

How do the elements of the marketing mix work together to help create amarketing strategy?​

Business
1 answer:
alex41 [277]2 years ago
4 0

Answer:

The marketing mix refers to the actions a company takes to market its product(s) and/or service(s). Typically, it acts as a framework for breaking down the four key components of marketing — product, price, place, and promotion.

Explanation:

You might be interested in
A company had a beginning balance in retained earnings of $430,000. It had net income of $60,000 and declared and paid cash divi
ella [17]

Answer:

b. $433,750

Explanation:

The ending balance in retained earnings can be calculated as;

= Beginning balance + Net income - Cash dividends

Given that;

Beginning balance = $430,000

Net income = $60,000

Cash dividends = $56,250

= $430,000 + $60,000 - $56,250

= $433,750

Therefore, the ending balance in retained earnings is $433,750

4 0
2 years ago
During the month of June, Betty Incorporated purchased goods from two suppliers. The sequence of events was as follows: June 3 P
Assoli18 [71]

Answer:

Betty Incorporated

Journal Entries:

June 3:

DR Inventory $7,100

CR Accounts Payable (North Inc.) $7,100

To record the purchase of goods on account with terms 2/10, n/30.

June 5:

DR Accounts Payable (North Inc.) $2,600

CR Inventory $2,600

To record the return of goods on account.

June 6:

DR Inventory $2,500

CR Accounts Payable (South Corp.) $2,500

To record the purchase of goods on account with terms 2/10, n/30.

June 11:

DR Accounts Payable (North Inc.) $4,500

CR Cash Account $4,410

CR Cash Discount $90

To record the payment of balance owed to North Inc.

June 22:

DR Accounts Payable (South Corp.) $2,500

CR Cash Account $2,500

To record the payment of balance owed to South Corp.

Explanation:

The trade terms 2/10, n/30 mean that both North Inc. and South Corp. offered 2% cash discounts on amount paid by Betty Incorporated if it could settle its bills within 10 days.  The net allowed credit days are 30 days, after which Betty Incorporated could be charged interest for late payment.  It did not utilize the discount offered by South Corp. as it paid its bills after 16 days instead of within 10 days as stated in the trade terms.

7 0
3 years ago
Collier/Evans defines servicescape as "all the physical evidence a customer might use to form an impression."
Slav-nsk [51]

Answer:

Walmart

Explanation:

The serviescape of a business includes the business appereance, layout, structure, signage, and equipment.

Walmart is a retail superstore that specializes in cheap consumer goods. The layout of the Walmart, is accordingly, spacious in order to accommodate as many products as possible.

The colors blue, yellow and white dominate the sings in the store, because those are the colors of the corporate brand. In the ailes, prices are written with very large fonts so that any customer can easily read them. This has to do with the fact that Walmart has established itself as a cheap option.

The greeters at Walmart are part of the corporate culture, but also a means to prevent shoplifting.

7 0
3 years ago
The current risk-free rate of return in the economy is 1.5%. In addition, the market rate of return is currently 6%. Given that
ludmilkaskok [199]

Answer:

The company’s systemic risk level (beta coefficient) is 2.44%

Explanation:

According to Capm Expected Return of Stock = Risk Free Rate + Beta*(Market Return - Risk Free Rate)

Beta = (Expected Return of Stock - Risk freed Rate)/(Market return -Risk free Rate)

        = (12.5% - 1.5%)/(6% - 1.5%)

        =2.44 %

Therefore, The company’s systemic risk level (beta coefficient) is 2.44%

Systematic risk is the risk which affects all the stocks of the economy. It cannot be diversified away. Example interest rate and inflation in the economy. Beta represents systematic risk of the company.

7 0
2 years ago
During April, the production department of a process operations system completed and transferred to finished goods 31,000 units
Shalnov [3]

Answer:

E) $3.00.

Explanation:

The computation of direct materials cost per equivalent unit is shown below:-

Equiavent unit with respect to material = $31,000 + $88,000 + $30,000

= 149000 units

Total direct material cost = $109,600 + $336,800

= $446,400

Direct materials cost per equivalent unit = Total direct material cost ÷ Equiavent unit with respect to material

= $446,400 ÷ 149,000

= $3 per unit

So, we have applied the above formula.

3 0
3 years ago
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