If you set the selling price of each unit at $16, the expected profit per customer is: $6.
<h3>Expected profit</h3>
Using this formula
Expected profit=Lowest amount willing to pay-Marginal cost
Where:
Lowest amount willing to pay=$10
Marginal cost=$4
Let plug in the formula
Expected profit=$10 - $4
Expected profit= $6
Therefore if you set the selling price of each unit at $16, the expected profit per customer is: $6.
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Answer and Explanation:
The computation is shown below:
a. Current PE ratio is
For Pacific energy company
= Price ÷ Earnings
= ($967,000 ÷ 0.13) ÷ ($967,000)
= 7.69 times
For U.S Bluechips
= Price ÷ Earnings
= ($967,000 ÷ 0.13) ÷ ($967,000)
= 7.69 times
b. The new PE ratio is
= Price ÷ Earnings
= (($967,000 + $117,000) ÷ 0.13) ÷ ($967,000)
= 8.62 times
c. The new PE ratio is
= Price ÷ Earnings
= (($967,000 + $217,000) ÷ 0.13) ÷ ($967,000)
= 9.42 times
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