Question

All of the brands that Miguel can easily call to mind for laundry detergents, whether he would consider buying them or not, comprise his ______ set. Multiple choice question. retrieval predetermined universal evoked

Answer 1

The ability of Miguel to recall those brands of detergent is known as Retrieval set in marketing.

In marketing, the term "Retrieval set refers to series of brands that a consumer can recall from their memory whether they are making purchase or not".

Here, Miguel can easily call to his mind different brand of laundry detergents whether he is considering buying them or not.

The ability to recall those brands is known as Retrieval set in marketing.

Therefore, the Option A is correct.

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