Yes, it is true that content marketing is a relatively new practice that became popular in the 1950's with the boom of consumerism. Content marketing is different to brand marketing as it doesn't promote the brand name it will increase the willingness and interest toward the product and services. In the past decade, this has transformed even more with affiliate marketing on social media platforms.
Answer:
In the evolution of marketing, the marketing concept era emphasized selling and advertising in an effort to persuade consumers to buy existing products.
False
Explanation:
Reasons why it is false in the evolution of marketing in modern era is to sell and advertise. There are numerous ways to add to sales and advertisement, in order to sell existing products or goods it is expedient to package, re-package, brand, re-brand before placing such goods for advertisement because these would change the face of goods to be sold. hence; increase sales
Answer:
NPV = $45,472.30
Explanation:
<em>The NPV is the difference between the PV of cash inflows and the PV of cash outflows. A positive NPV implies a good investment decision and a negative figure implies the opposite. </em>
<em>NPV of an investment: </em>
NPV = PV of Cash inflows - PV of cash outflow
PV of cash inflows = 45,000 ×1 .1^(-1) + 45,000 × 1.1^(-2) + 40,000 × 1.1^(-3) + 40,000 × 1.1^(-4)= 135,472.3038
Initial cost = 90,000
NPV = 135,472.3038 - 90,000 =$45,472.3038
NPV = $45,472.30
Philanthropic corporate social responsibility (CSR) serves as philanthropic approach to CSR in which organizations target programs that will generate the most positive publicity.
<h3>What is Philanthropic corporate social responsibility?</h3>
Philanthropic corporate social responsibility can be regarded as one whereby, there us donation funds, goods to another organization or cause.
They runs the greatest risk of being perceived as self-serving behavior.
Learn more about Philanthropic corporate social responsibility at:
brainly.com/question/13171394
