If a customer purchases Charmin bath tissue at a price that is higher but of the same quality as a generic brand, Charmin has established brand equity with the customer.
What does "brand equity" entail?
A marketing term for a brand's value is "brand equity."Consumer experiences and perceptions of the brand determine that value.Positive brand equity indicates that people value a brand.
What is a brand when multiple products are sold under the same name?
Umbrella branding, also known as family branding, is a marketing strategy in which a single brand name is used to sell two or more products that are related to one another.Companies with positive brand equity (the value of a brand in a particular market) typically employ umbrella branding.
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The primary goal of the campaign for blue guava inter blue rice chips should be to educate.
What exactly is the goal?
A goal is an aim or aim that someone is attempting to reach. A goal can also be the finish line of a racial group or some such into which a player attempts to place an object as part of the game. Goal can also be used as a noun in other contexts. A goal is an objective or objective toward which you work hard and persistently.
Why are goals important?
Setting objectives can assist us progress in life. Goals provide us with a road map to follow. Even if we fail, goals are a wonderful method of holding ourselves accountable. Setting objectives and working toward them assists us in defining.
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Spending will increase.
Demand will increase.
The consumer confidence index is a measure of how "confident" the population of the United States is in the economic status of the US. Thus, both these values will increase!
Answer:
Overhead rate= 34.24
Explanation:
Giving the following information:
Labor-hours for the upcoming year at 38,600.
The estimated variable manufacturing overhead was $5.90.
The estimated total fixed manufacturing overhead was $1,093,924.
Overhead rate= Estimated indirect cost/allocation measure
Overhead rate=[(38600*5.90+1093924)]/38600= 34.24
Answer:
5.62%
13.75%
Explanation:
According to the DDM method,
the value of a stock = [dividend x ( 1 + growth rate)] / [cost of equity - growth rate]
67 = 0.4(1.05) / r - 0.05
multiply both sides of the equation by r -0.05
67(r - 0.05) = 0.42
divide both sides of the equation by 67
r - 0.05 = 0.006269
r = 0.0563
= 5.63%
b. the cost of equity using the capm method =
risk free rate of return + beta x ( expected return - risk free return)
5% + 1.25 x (12 - 5) = 13.75%